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Somewhere along the way, teams decided the best way to manage projects was:
send an email → wait → follow up → follow up on the follow-up → Then schedule a meeting about the follow-up

At this point, the project isn’t delayed, it’s emotionally exhausted

This event is for teams ready to stop treating communication as the work, and start actually running the work.

Let’s begin with the bold idea that projects can run without email chains

How to Run Projects with Atlassian (Without Sending a Single Email)
This is not about “using Jira better.”
This is about escaping the black hole of status updates.

We’re talking:

Turning Jira into a system people don’t avoid

Using Confluence for decisions, not digital dust collection

Making Jira Service Management actually manage something

Replacing half your meetings with Loom (and no one complaining)

End result? Work moves. People breathe. Emails… become optional

Now that work is (finally) moving, let’s talk about the part that quietly breaks everything, notifications

Notifications in Jira Service Management, From Chaos to Control
Notifications are either:

So quiet nothing happens

Or so loud people mute everything and disappear

There is no in-between. Or… is there?

We’ll break down:

Why default notifications feel personally offensive

How automation can turn noise into signal

When you stop configuring and just bring in an app to save yourself

Because “I didn’t get notified” and “I got too many notifications” shouldn’t both be true at the same time.

And just when everything sounds clean and structured, reality enters the chat.

Panel Discussion: Unfiltered Atlassian | What Actually Works

We’ll wrap things up with a candid panel featuring our speakers and the founders of Optimizory, an Atlassian Marketplace partner who’ve seen it all.

Expect:

Honest takes on how teams actually use Atlassian tools

What breaks at scale (spoiler: a lot of things)

When to customize vs when to stop overengineering

And probably a few opinions you won’t hear in official docs

If any part of this sounded uncomfortably familiar, you should probably attend

Agenda

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Speakers

Celina Kuziemko - Gryd.io (Marketing hero)

Celina is a marketing person and Atlassian Creator. She specialized in content and product marketing. In her free time, she surfs, reads, and hits the gym for kickboxing.

Fabio Genovese - Artigiano del Software (Atlassian Software Architect)

I'm a freelance IT Consultant. I worked as Database developer and Administrator in a wide variety of business applications. Particularly interested in client/server and relational database design using Oracle, MS SQL Server, MySQL.
My firm is VIES approved firm.I worked as Confluence and Jira consultant for several companies too. Passionate about AGILE Programming. Since October 2…

Meenal Gupta - Optimizory Technologies (Director)

Dheeraj Kumar Aggarwal - Optimizory Technologies (CTO)

Pankaj Jangid - Optimizory Technologies (CEO)

Moderators

Shivam Sharma - Optimizory Technologies (Sales Exec.)

V Mahima - Optimizory Technologies (Software Engineer)

Hosted By

Pankaj Jangid, Atlassian Community Champion

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Global Partner

Atlassian (http://atlassian.com)
Millions of users globally rely on Atlassian products every day for improving software development, project management, collaboration, and code quality.

For over a decade, Atlassian customers have come together to network, share ideas, solve problems, and find new ways to use Atlassian products. Today, more than 15,000 people take part in Atlassian community events in more than 30 countries.

Complete your event RSVP here: https://ace.atlassian.com/events/details/trello-dubai-presents-run-projects-not-email-threads-atlassian-unfiltered/.

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