How to Boost your eCommerce Sales with Growth Hacking

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What can you learn from the early days of eBay, Amazon, and Shopify?

It seems hard to believe today, but there was a time when eBay was a lowly startup only used by hardcore thrifters, buyers and sellers, Amazon was a niche website frequented only by bookworms searching for an obscure novel, and Shopify was a lean and scrappy startup holding meetings in coffee shops for the free wifi!

So how did these companies grow from such modest origins into the colossal eCommerce heavyweights we know today?

Was it magic or something else?

Despite what many believe, their incredible growth was not solely due to creating an amazing product and then hoping it would be adopted by the masses.

There was a meticulously implemented data-driven methodology behind these companies' meteoric rise to global domination.

The methodology in question is known as Growth Hacking, and it has been adopted not only by savvy startups but also in the corporate sphere, with powerhouses like IBM and Microsoft, as well as by millions of marketers and entrepreneurs across the globe.

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What is Growth Hacking?

A data-driven process of rapid experimentation across marketing channels and product development to identify the most effective and efficient ways to grow a business.

It involves cross-functional teams and constant iteration with a focus on attaining and retaining customers, engaging them, and motivating them to come back for more.

A key element of growth hacking is employing strict processes and systems with a laser-focus on a 'north star metric' which measures value delivery to the end-user.

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Speakers
Niall Bodkin
Chairman - ECAI
Opening remarks and 2018 plans for the eCommerce Association.

Chris Out
Managing Director - RockBoost Growth Hacking Agency (Rotterdam)
7 Ways to Boost your eCommerce Business in 2018.
How to set up your eCommerce business for massive growth while you keep delighting your customers. Chris is an internationally recognized speaker and has spoken at industry leading events like CXL Live (US), Conversion Summit (Germany) and Conversion Jam (Sweden).

Mark Landman
Managing Director - DotControl Digital Agency (Rotterdam)
Technology, Design and Growth. Friends or Enemies?
Mark will show step-by-step how DotControl is using this approach for her eCommerce clients which resulted in being awarded as the 2nd best agency in The Netherlands.

Register here ----> http://bit.ly/2J1HItS

Join us afterwards for drinks and discussion!
Where: HQ Gastrobar, 1 Hanover Quay, Grand Canal Square
Time: 20:00-22:30