Build & Grow an eCommerce Business with AI - Practical Course at Tide HQ London

Learn how to use AI to start, run and grow an eCommerce business with practical training at Tide HQ in London.

You'll also find out about the opportunity to apply for a £5,000 Founder Pitch Challenge (T&Cs apply).

Organised by Tide, 3Edit.com, Getshop Today and GMax Card, this hands-on eCommerce course is designed for entrepreneurs, online sellers and small business owners who want to understand how AI can help them build and manage an online business.

You'll learn how AI can help you create an online store, improve product listings, get found in search, support customers, create marketing campaigns, research opportunities and make everyday business tasks easier.

This isn't simply a course about writing AI prompts. It's practical training for people who want to put AI to work in a real business.

What You'll Learn
The course covers key areas of building and running an online business, including:

• AI-powered website creation – see how modern AI tools can help you build and manage a professional online store
• AI product listings – create stronger product titles, descriptions, specifications and sales content
• eCommerce SEO – improve your visibility in search engines and AI-powered discovery tools
• AI customer support – answer common customer questions faster and more consistently
• Market and product research – use AI to understand customers, competitors and new opportunities
• Inbound marketing – plan useful content that brings potential customers to your business
• Marketing content creation – develop campaign ideas, promotions and customer communications more efficiently
• eCommerce automation – reduce repetitive work and make everyday processes more efficient
• AI-assisted decision-making – use business and customer information to make better decisions
• Sustainable growth – understand how AI can support your business without replacing strategy, investment and consistent effort

Who Is This Course For?
This training is suitable for:

• Aspiring entrepreneurs who want to start an eCommerce business
• Existing online sellers looking to improve or grow their business
• Small business owners thinking about selling online
• Founders who want to use AI in practical ways
• Agencies and freelancers working with eCommerce clients
• People with a business idea who need practical direction
• Anyone prepared to put in the time, effort and resources needed to build something real

You don't need to be a developer, AI expert or experienced online seller.
You simply need to be willing to learn, get involved and put what you learn into practice.

Practical Training Without the Hype
We won't promise overnight success, effortless income or a business that runs itself.
Building a successful eCommerce business still requires the right products or services, an understanding of your customers, consistent effort and good business decisions.

This course will give you a realistic understanding of what AI can do, where its limits are and how you can use it as part of a genuine business strategy.

We're looking for participants who are ready to learn, take action and apply what they've learned afterwards.

More Than an eCommerce Course
The programme isn't only about training. Participants will also have opportunities to meet other entrepreneurs, continue learning and find out about the GMax Card × Tide Founder Pitch Challenge 2026.
A Chance to Win a Share of £5,000 (T&Cs Apply)

Attendees who open a Tide business account and meet the official eligibility criteria may be able to apply for the GMax Card × Tide Founder Pitch Challenge 2026.

Ten shortlisted founders will pitch live at Tide Headquarters in London for a share of £5,000 in prizes:

• First place: £2,500
• Second place: £1,500
• Third place: £1,000

The Pitch Challenge is an opportunity to present your business, improve your pitch, build confidence, meet other entrepreneurs and gain valuable exposure.
Find out more about the Tide × GMax Founder Pitch Challenge and check your eligibility.

Important: Participation in the Pitch Challenge is subject to the official eligibility rules and terms and conditions. Attending this eCommerce course or opening a Tide account does not guarantee that you will be shortlisted, admitted to the final event or win a prize.

Ongoing Mentorship and Community
Participants who join the 3Edit Community can access continued mentorship, practical guidance and support while building their eCommerce business.

Building a business can be difficult on your own. Being part of the right community can help you stay focused, learn from other entrepreneurs and get support when you need it.

Why Attend?
By joining the programme, you'll get:

• Practical knowledge you can use in a real eCommerce business
• A better understanding of how AI can support your online business
• Hands-on training at Tide Headquarters in London
• The opportunity to meet founders, entrepreneurs and other business owners
• Access to ongoing mentorship through the 3Edit Community
• Information on how to apply for the £5,000 Tide × GMax Founder Pitch Challenge (T&Cs apply)

Organisers

• Tide – business banking platform for UK SMEs
• Getshop Today – agency specialising in eCommerce web design
• 3Edit – AI-powered website builder for entrepreneurs and online sellers
• GMax Card – digital and NFC business card platform, running the Founder Pitch Challenge alongside Tide

Ready to Build Something Real?
AI is giving entrepreneurs access to tools that can make building and running an online business faster and more efficient.

It can help you create content, support customers, research opportunities, automate tasks and make better use of your time.
But AI is a tool – not a shortcut to guaranteed success.

If you're serious about starting or growing an eCommerce business and want practical guidance based on real business needs, this course is for you.

Learn how to use AI. Build practical eCommerce skills. Meet other entrepreneurs. And prepare your business for its next stage of growth.

Places Are Limited
To keep the training practical and useful for everyone attending, places are limited.

Register today and take the next step towards building or growing your eCommerce business with AI.