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There is more competition than ever on Facebook and Instagram, so how do you stand out from the crowd? Join UPPERCASE CEO Casey Brown as she discusses what creative tactics she's used to scale scores of eCommerce brands from $100/day in ad spend to $1000/day.

In this webinar, she'll cover what it means to have a "healthy ad mix" on digital platforms and trends of what we're seeing WORK in the creative space.

Agenda:
Why is creative so important today?
What is a healthy ad mix?
5 creative trends that are working right now

Casey Brown:
Casey is the founder and CEO of Uppercase Brands, an e-commerce growth agency. Uppercase helps companies scale by building data-driven social advertising campaigns and conversion optimized Shopify websites.

Prior to starting Uppercase, Casey worked on the Ad Tech team at Facebook, where she saw the impact social advertising had for growing brands first hand. Following her lifelong passion for startups, she started Uppercase to bring the tried-and-true strategies of Facebook to growing brands in the eCommerce space. Since then, Uppercase has helped over 30 D2C companies scale from newly-launched startups to brands generating millions in yearly revenue, including several FFC companies.

You can reach Casey at casey@uppercasebrands.com. Uppercase is offering free paid social or website conversion rate audits for NYSES members for all of February.

Zoom Details:
https://us02web.zoom.us/j/87331933804?pwd=Z2pJUitDT0tRVnZtZ2hYNmpkY0xOZz09

Meeting ID: 873 3193 3804
Passcode: 436755

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