Digital Marketing

**Welcome to Badminton Social (羽球匯友) Meetup!** Join us for regular badminton, social meetups, and a great time on the court around Caulfield. Let's build a welcoming badminton community and make some amazing memories together! Whether you are a beginner or a pro, this event is perfect for anyone looking to stay active, make new friends, and enjoy some friendly plays. Our group is made up of both local and international members, creating a diverse and welcoming atmosphere for everyone to join in. Not only will you have the chance to improve your Badminton skills and stay fit, but you'll also have the opportunity to connect with like-minded individuals who share a passion for healthy living and staying active. Come and be a part of our community in Melbourne, where friendships are made on and off the court. **Details as below:** When: 6 Jun, this Saturday Time: 5pm - 6.30pm Where: Monash Sport Caulfield (1-min walk from Caulfield Station / free parking around the Station) Fee: $12 per head (PayID to the organizer) *#Limited spots - first come first served (RSVP)* *#Please bring your own racket(s); or you can rent it from the Centre (if needed)* ***#Please kindly update your RSVP as soon as possible if you need to cancel, so hopefully others can still get a spot to join. Cancellations within 24 hours or no-shows will be charged the full rate - Many thanks for your understanding and cooperation.*** *#Please let the organizer know after the first play, if you'd like to play regularly with the group ongoing and enjoy exclusive offer - Organizer will add you to our Whatsapp group for the regulars :)* *DISCLAIMER:* *By* *attending any event hosted by this Meetup group, you acknowledge and accept that participation involves inherent risks, including injury or loss of property, and you assume full responsibility for your safety. The organizers are not liable for any damages, injuries, or losses that occur, regardless of cause. You agree to follow any event guidelines, act responsibly, and understand that you are responsible for your own well-being. By attending, you accept these terms. 3*

* 🌏 **MELBOURNE → WARBURTON**🏙️ * 📅 **SUN 7 JUN, DAY TRIP** *☀️* * ✨**Nature, movement, and a touch of magic**.✨ \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **✨**🌿 **Escape to Dreamy Warburton — A Day to Breathe, Walk & Feel** Leave the city behind and step into a day where everything slows down. We begin with a gentle journey out of Melbourne, easing into nature with a relaxed coffee stop before arriving in the heart of Warburton. From here, the day unfolds naturally — a beautiful 10 km walk through forest trails, open views, and quiet moments along the way. No rush, just rhythm. We pause, we breathe, we take it all in. Midday brings local flavours at the farmers market, followed by a relaxed picnic with a fresh fruit platter — simple, nourishing, shared together. In the afternoon, we step into the magical Redwoods Forest — a place to slow down even more. A short guided meditation invites you to ground, breathe deeply, and reconnect. We continue with a peaceful river walk, a scenic countryside drive, and a final stop to taste the region’s fresh local produce — a sweet finish to a full and balanced day. As the sun begins to soften, we return to Melbourne — lighter, calmer, and with a heart full of good moments. *** ### ✨ **All included. No stress. Just show up and enjoy.** Comfortable transport, guided experience, snacks, picnic, and good company — everything is taken care of. \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **🎒 All-Inclusive for $99** ✅ Round-trip **transport** in a comfortable **MERCEDES minivan** 🚐 ✅ Guided **9 km hike** + all gears 🥾 ✅ **Fruit platter** 🍉 ✅ Unlimited **snacks, soft drinks, coffee & tea** ☕ ✅ **Meditation** \- with great company ✅ Visit **stunning scenic lookouts** 🌄🦘 \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- #### 🕒 Itinerary: 🌅 07:30 — Meet at **St Paul’s Cathedral,** Flinders Street ☕ 08:00 — Stop for a break 🍉 09:00 — Arriving in town - **tea/coffee/drinks** and snacks (included!) 🥾 09:15 — Begin **10 km easy hike** *(\~140 m elevation)* 📩 12:30 — **Farmers Market** visit 🍽️ 13:30 — Picnic & **fruit platter** (included! +snacks/drinks) 🌟 14:00 — Visit the stunning **RedWood Forest** ✨ 14:30 — **Meditation** – ground & breathe 🌄 15:00 — Riverwalk 🚐 15:30 — **Scenic drive** 🌸 16:00 — Taste the Region: **Country Fruit Shed stop** 🏙️ 18:30 — Return to **Melbourne** with a heart full of memories 📍 Drop-off: Hammer Hall, Melbourne \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **💰 How to Book?** Secure your spot with a **$99 transfer** **Please note:** An RSVP alone does not secure your spot — only a transfer confirms your place on the trip. Thanks for understanding! 🔹 **PayID:** 0414 661 458 🔹 **Bank Transfer:** **NAME:** KARAPETIAN G **BSB:** 013233 **ACCOUNT:** 226325836 **Ref:** Wa 🌟 **Limited spots available—RSVP now!** S*pots are only confirmed once payment is received !!!* \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **🎒 What to Bring?** ✔️ **Comfortable hiking shoes (or able to supply, let me know size)** **✔️ Wind/water-resistant jacket**🧥 ✔️ **Long pants & long sleeves** 🌿 ✔️ **Hat/beanie** 🧢 ✔️ **A positive mindset & big smile!** 😊 \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- 📢 **Questions?** Feel free to **DM me anytime!** 📩 ✨ **Let’s make this an adventure to remember** \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- Visit our sources: https://www.facebook.com/groups/812911556223655/?ref=share Instagram: nogeography.hike.kayak https://www.meetup.com/en-AU/no-geography-hike-and-kayak/ \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- ❗️**Please Note:** **Payments are only credited or refunded if the event is canceled or rescheduled by the organizer.** In all other circumstances, payments are **non-refundable and non-transferable**. ❗️Thank you for understanding and supporting the planning involved in creating these experiences! 🌿 \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **\*\*\*Nature & Nurture, Talks & Tastes\*\*\*** \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **LIABILITY WAIVER** The organizer of this group cannot accept any liability for any loss, damage, injury, or accident to participants or their property at this event. By participating in this event, you're taking responsibility for your own safety and well-being. By joining this event you agree to these terms. ## **COVID-19 Safety Measures** * The event host is instituting the above safety measures for this event. * Please do not attend if you are experiencing any flu-like symptoms, such as fever, cough, or sore throat. * If you have recently tested positive for COVID-19 or have been in close contact with someone who has, we kindly ask that you refrain from attending. * Thank you for your understanding and cooperation in keeping our community safe!

Join me to explore the stunning '1000 Steps' in the Dandenong Ranges, the first section of the Kokoda Track Memorial Walk. For those who would like to, we can catch the train together from Southern Cross to Upper Fern Tree Gully, a chance to chat, connect, make new friends before we begin our walk. The track starts at the Fern Tree Gully picnic grounds, the staircase winds up a steep hill along a creek through rainforest, before emerging into a clearing where we can enjoy beautiful views of Melbourne through the trees. We will complete the loop by taking the Lyrebird Track back to the picnic grounds, and will stop in at the 1000 Steps Cafe for a coffee or something to eat. The Dandenong's is home to beautiful flora and fauna, including giant Mountain Ash trees, Rainbow Lorikeets and Lyrebirds. The path has steep sections on both the staircase and down Lyrebird Track, and is described as moderate to challenging and suitable for reasonably fit people. The track is **3kms** and takes around **1.5 hrs** to complete. The staircase is one way, however there are many places along the track to stop and rest. We will walk slowly, and have a rest at the clearing before heading back down. For anyone who would like to join but is not keen on the stairs, there are walking tracks to explore that run along the creek, from the Ferntree Gully Picnic Ground, with many beautiful spots to sit and relax and enjoy the environment. **Agenda:** I will meet you at **Southern Cross Station at 10.20am** at the Water Tower Clock We will catch the **10.35am Belgrave train** to **Upper Fern Tree Gully** Anyone driving can meet us at the Memorial Mates Statue, at **12pm** We will walk the 1000 Steps, and reach the cafe around 2pm After a coffee or something to eat we can explore the tracks at the foot of the hill, And then catch the **3.30pm** Belgrave train back, reaching Flinders St Station at **4.30pm.** We will keep to the times in the schedule as public transport runs to a reduced timetable on weekends. When you RSVP please click attend on the event page, and I will be in touch about the details, I will also be available in the Event Comments on the day and add any updates there about weather conditions if needed.

**\*\*\*RSVP PROCESS - CRITICAL INFO\*\*\*** Please be aware, we don't use the Meetup website to take RSVPs, so you will need to register on this link to lock in your place (bookings essential) - [https://propdev.info/uMKh](https://propdev.info/uMKh) We run events most weekends around Australia so you can attend either physically in your local area, or live-stream to any event around the country. **In-Person:** 1:30pm (Melbourne time) to 'Mingle With The Expert' **Virtual:** 2pm (Melbourne time) **INTRODUCING THE INDUSTRY EXPERT:** *Get Council Onside From Day One! SUHO (Alison Fenton)* You’ve got a great site. The numbers stack. You’re ready to push ahead. Then council hits you with Environmentally Sustainable Design requirements you didn’t fully see coming. Different rules. Different reports. Different expectations depending on the council. Suddenly, what should be a straightforward planning approval turns into a maze of consultants, conflicting advice, and delays. Now you’re scrambling. Plans need to be reworked. Reports need to be redone. Costs start creeping up. And worst of all? Time blows out… putting your entire deal at risk. If that sounds familiar, you’re not alone. This is exactly where most mum-and-dad developers get caught. They bring in ESD too late. They assume one report will cover everything. They miss simple, low-cost wins that councils are actually looking for. And it ends up costing them time, money, and momentum. That’s why we’ve brought in **Alison Fenton** from **SUHO**. In her session: You will learn how to cut through the noise and get this right from the start. So instead of delays and redesigns… you get smoother approvals and faster progress to building. Here’s what she’ll break down for you: • How to integrate ESD early (and why it changes everything) • Exactly what reports your site needs and what it doesn’t • The 10 Key Sustainable Development Categories and the easy wins most developers miss • How to align planning approval with your building permit from day one Walk away knowing how to simplify ESD, avoid costly mistakes, and keep your project moving forward. Because the developers who get this right? They don’t just get approvals faster. They build better projects and keep control of their deals. **INTRODUCING THE REAL DEAL:** *1 Into 4 Townhouses (Vijay Ramasundaram)* *720m2, Glenroy, Victoria* One Site. Four Townhouses. Maximum Upside. You’ve found a site that works. The numbers stack up. You’ve got a clear plan… maybe a simple 1 into 2. Safe. Straightforward. Then reality kicks in. The market shifts. Feasibilities change. What once looked like a solid deal suddenly feels like it’s leaving money on the table. If you’ve been there, you’re not alone. That’s exactly what **Vijay Ramasundaram** faced on this project. The difference? He didn’t lock himself into the original plan. He stayed flexible, reassessed the numbers, and adapted his strategy to suit the market. What started as a conservative approach evolved into a 1 into 4 townhouse development unlocking the site’s full potential with multiple exit strategies built in from day one. In this session, Vijay will walk you through: • How to secure a site with a clear strategy while keeping your options open • Why avoiding emotional attachment to your first plan can dramatically improve your outcome • Reassessing feasibility as market conditions shift • Turning a “good” deal into a great one by maximising the site’s flexibility If you’ve ever wondered whether you’re getting the most out of your site, this is the session that will challenge how you think about your next deal. Practical. Strategic. Focused on real outcomes. Don’t miss this Real Deal session. This is your chance to talk property with other enthusiasts! See you all soon!

Welcome to our little badminton crew! 💪 We’re a small group of players who just love hitting some shuttles, having fun, and staying active. All skill levels are welcome — it’s all about good vibes, friendly games, and meeting new people who enjoy the sport! Come join us and let’s rally together! 🙌🏸 Fee includes shuttlecocks and court hire. Racket hire: $2 each if you don’t have one.

Hi Radiant Ladies, After our morning walk, come and join us at Windchimes Café for coffee, warm conversation, and a lovely relaxed catch-up with your favourite ladies! 🅿️ Easy 2-hour parking right out front. See you there! Lyn ☕💓

**Online Speed Dating for Mature Geelong Singles** Live on Zoom. Real conversations. Local people who value genuine connection and traditional dating. **Pick your age group to register:** - Ages 18-32: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Geelong&groupurlname=society-of-lively-retirees-socializing-together&ar=18-32&face_v=2.0) - Ages 30-46: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Geelong&groupurlname=society-of-lively-retirees-socializing-together&ar=30-46&face_v=2.0) - Ages 40-58: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Geelong&groupurlname=society-of-lively-retirees-socializing-together&ar=40-58&face_v=2.0) - Ages 55+: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Geelong&groupurlname=society-of-lively-retirees-socializing-together&ar=55+&face_v=2.0) RSVP alone does not hold your spot. Register through the link above and complete the quick personality quiz. For mature singles who appreciate meaningful connections and are serious about finding the right person. Host-guided. All ages welcome. Mutual matches shared after the event.

Hi all, us at NeuroSparks are having another fortnightly meeting and we'd love to see you there! When: Sunday 7th June from 12:30-3:30PM. Where: we will be meeting at the Majorca Room at the City Library. Access to the room is via a lift or steps in the foyer. The City Library is located at 253 Flinders Lane, right next to Flinders Street/Town Hall Station. This social gathering will be for those looking to connect with others in the community. It'll be a very casual setting, where everyone can be themselves and can and go when they feel like it. For anyone wanting to continue socialising after the room booking ends, we encourage you to get out and hit the town together! **People are welcome to bring food/drinks to the event. Conveniently for us, there is a cafe on the library's ground floor and there are many cafes also nearby on Degraves Street! But for the sake of continuing to use the venue, please tidy up after yourself.** This event is open to all neurodivergent people and anyone who values a friendly, inclusive space. Many attendees come on their own, so if you’re feeling a bit hesitant, know you’ll be in good company and warmly welcomed. If the group/noise feels too overwhelming at any point, there is a silent study room next door to decompress in. If at any point you have concerns or feel uncomfortable about any group member, please notify one of the organisers. **For the purposes of not overwhelming attendees, we will be capping RSVPs at 50 people maximum. If you have RSVP’d and can no longer attend, please cancel your booking, to allow others to attend. If you sign up for the waitlist and Meetup prompts you to pay, please ignore this, as this event is not intended to be paid for.** Looking forward to seeing all of you there! Disclaimer & Safety Notice By attending this Meetup, you agree: • Participation is voluntary and at your own risk. • Organisers are community volunteers, not medical or professional providers. • You are responsible for your own safety, choices, and belongings. • Organisers are not liable for injury, loss, or damage at any time. • If you have health or access needs, please make your own arrangements. • In an emergency, call 000 immediately. By joining, you accept full responsibility for your actions and well-being.

Rushall, Preston Market, La Sirene Rezza Brewery Social Ride Easy 34 km. Depart Rushall station, up Merri Creek to Ceres Bridge. A few streets to South Morang line. Shimmy route and trail to Preston Market for yummy stuff. Continue on trail to Tyler street shimmy route, Darebin Trail, Crookston Shimmy route, La Sirene Brewery, Rezza for lunch of sorts. A few streets to Merri Trail then back to Rushall Station. Ride can be viewed on Ride with GPS. [https://ridewithgps.com/routes/55324266](https://ridewithgps.com/routes/55324266) This ride is for people who are as good at quietly listening to others opinions as they are at expressing their own opinions. This ride is for financial MBTC members, or those who have not yet done three single day rides with us. To join our club check out [https://www.mbtc.org.au/membership](https://www.mbtc.org.au/membership) RIDE REGISTRATION FORM The form should be available within a day or two of the ride announcement. The link to the form will be seen in the event messages when you RSVP. Please complete it when available. ESSENTIAL ITEMS Functioning headlight & tail light Spare tube and a puncture kit MYKI card, ATM card/cash, basic tools, rain gear, food/snacks, etc WATER It's your responsibility to check the temperature and distance for the day and carry an appropriate amount of water. When riding outside suburbia remember that carrying too much water is better than not enough as the distances between water availability may vary greatly from the planned route due to road closures or other unforeseen circumstances. Check Meetup for any changes the day before the ride, as the ride may be cancelled in the event of extreme weather or other unforeseen circumstances. If you cannot make it to the ride please change your RSVP to 'NO' as soon as you know but no later than the day before ride day. The MBTC Refund & Cancellation Policy can be found [here](https://www.mbtc.org.au/refund-cancellation-policy/). When I RSVP for this event/activity I acknowledge that the activity of bicycle riding can be dangerous and that I may suffer loss or injury or death and I agree that in consideration of my participation in any event conducted by the MBTC that I will absolve from liability the MBTC, its officers, and any event organiser from all claims, demands, or suits whether for personal injury or property loss suffered whether by negligence or breach of contract or otherwise, save for any right I may have pursuant to the Australian Consumer law. I acknowledge that photos may be taken of me during MBTC rides and social events, and that it is club practice that these photos will be published on Meetup, Facebook, and the club website. I will notify the ride leader and other riders if I wish to not be photographed. MBTC cannot guarantee that my photo will not be published and will promptly honour requests to be removed from MBTC controlled sites.

**Online Speed Dating for Mature Melbourne Singles** Live on Zoom. Real conversations. Local people who value genuine connection and traditional dating. **Pick your age group to register:** - Ages 18-32: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Melbourne&groupurlname=society-of-lively-retirees-socializing-together&ar=18-32&face_v=2.0) - Ages 30-46: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Melbourne&groupurlname=society-of-lively-retirees-socializing-together&ar=30-46&face_v=2.0) - Ages 40-58: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Melbourne&groupurlname=society-of-lively-retirees-socializing-together&ar=40-58&face_v=2.0) - Ages 55+: [Click to Register](https://tempodating.com/product?productId=500.0&productType=onlineSpeedDating&city=Melbourne&groupurlname=society-of-lively-retirees-socializing-together&ar=55+&face_v=2.0) RSVP alone does not hold your spot. Register through the link above and complete the quick personality quiz. For mature singles who appreciate meaningful connections and are serious about finding the right person. Host-guided. All ages welcome. Mutual matches shared after the event.

An afternoon at Urban Climb, Blackburn! If you haven't been to this gym before, you will need to do an induction. This gym also has a bouldering area. We typically start with a warm-up session from 2:00 to 2:30 PM before moving on to top-rope or lead climbing - through you’re welcome to start top-rope or lead as you prefer. If you’re looking for the host, they will be in bouldering area during the warmup. You can also spot the host on climbing wall, easily recognizable by a dangling ducks hanging from their harness.

**🍸 Eat Drink Dance Melbourne: Sunday Social at Transport Public Bar, Federation Square** *Sunday 7 June - 3:00pm – 7:00pm *Transport Public Bar, Federation Square - Live band from 4:00pm *Live band information: - [https://www.transporthotel.com.au/events/2026-06-07-lauren-tatyana-duo](https://www.transporthotel.com.au/events/2026-06-07-lauren-tatyana-duo) - If you're going to be hungry have a bite to eat:[Transport bar menu](https://assets.transporthotel.com.au/TRANSPORT-PUBLIC-MENU.pdf?_gl=1*19qkv2l*_gcl_au*ODQ2MjkyMzk0LjE3NzkyNDQwOTM) 💘 **The** **Vibe** A winter‑sun Sunday session with that classic Eat Drink Dance Melbourne flavour — relaxed, social, a little flirty, and perfectly positioned for people‑watching at Fed Square. Think: warm indoor energy, clinking glasses, new faces, familiar smiles, and a band kicking off just as the afternoon hits its golden stride. 🎶 **The** **Plan** We gather from 3pm at the Public Bar inside the Transport Hotel — the big glass‑fronted corner overlooking the square. It’s easy to find, easy to mingle, and easy to settle in.At 4pm, the band fires up and the room shifts gears: more rhythm, more movement, more excuses to drift between groups and strike up conversations.Stay for one drink or settle in for the whole arc — the space is perfect for both. ✨ **Who** **This** **Is** **For** The social butterfliesThe “I want to meet new people without the chaos of a nightclub” crowdThe flirty-but-friendly Sunday adventurersAnyone who loves a live band and a good laughPeople who enjoy a curated vibe rather than a free‑for‑all 🍹 **Bring Your** **best** **Sunday** **energy** A friend or come solo — both work beautifullyCuriosity, warmth, and your signature Eat Drink Dance sparkle 🌆 **Why** **This** **Works** Transport Public Bar gives us the perfect mix of atmosphere, space, and music. It’s central, easy to reach, and ideal for a winter afternoon that turns into a social evening without any pressure.If you want,

Monthly working lunch for Columbus business owners. One specific topic, one to three actions you can run this week. You can be the best at what you do and still be invisible. If local buyers cannot find you, the phone does not ring. Marketing Monday Lunch + Learn is a monthly working lunch for Columbus business owners focused on building relationships, local networking, and local marketing. Every kind of local business welcome. No pitch round, no pressure, no upsell. **This month** Most local businesses pick one or two places to be visible and call it good. The result is inconsistent calls and a feeling that marketing is not working. We will walk through the three places every local business needs to show up, plus the fourth place most owners ignore that quietly produces the warmest leads. **What to expect** Doors open at noon. Order lunch and drinks at the cafe counter or bring your own. You get real conversation with other local owners and a focused marketing lesson. You leave knowing people and with one to three actions to run that week. The room is reserved through 1:30 PM. **Who this is for** Any local business owner who wants clearer marketing direction and real local relationships. Service businesses, retail, home services, professional services, online owners building local presence, anyone serious about being part of the Columbus business community. **Not the right fit if** You are here to pitch the room or recruit for an MLM. **Details** * Second Monday of every month * 12:00 to 1:30 PM * Good Cafe Easton, 4400 Easton Commons, Ste 150, Columbus, OH 43219 * Order lunch and drinks at the counter when you arrive * Free to attend, RSVP required, space is limited **About the host** Rita Suzanne is a local marketing strategist and the founder of Local Marketing Method. She runs Visibility is Profitability, the membership where local business owners build the system that keeps their phone ringing. Learn more at learnlocalmarketing.com. Register here: [https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator](https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator)

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

Topic to be announced. **THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/ **DIRECTIONS** Franklin University Fisher Hall 300 E. Main St, Columbus, OH 43215 Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8 Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map. NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct. **Want to sponsor the pizza and/or bar tab?** Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com

Columbus Code & Coffee is an inclusive, informal co-working session. People of all skill levels attend, and we love it that way. Many people (optionally) bring projects to work on, and many other people (optionally) socialize the entire time. It's entirely up to you! **What to Expect at the Intro Circle** \~\~\~\~\~\~\~\~\~\~\~\~\~ Near the beginning of the event (1:30 pm), we do a standup: * Organizer announcements, updates, and logistics Round 1 - (7 secs max): * Your name * What you're working on * What you can help others with Round 2: * Community events you wanna plug. If none, that's cool too. Round 3: * Job opportunities you're hiring for OR announce that you are looking for one. If none, that's cool. After the introduction circle, everything is self-organized! Feel free to work alone, pair up, attend one of our workshops/presentations, or mingle!