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What the heck is Object-Oriented UX (OOUX)? How does it make design and user research easier? How does it fit with all the other UX activities?

Ryan Young and Kayla Ferris, two certified OOUX strategists at P3+Uplift, will give you a high-level overview of this game-changing methodology and share how it's come in handy on several client projects.

OOUX arrived in 2015 when Sophia V. Prater wrote a little article on A List Apart. While, she didn't invent the term, Sophia did popularized the approach and steadily developed the powerful framework it's become today.

Intrigued? Use the affiliate link to enroll in the self-paced masterclass today!

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