Improve your online communication with first impression eye tracking

http://photos4.meetupstatic.com/photos/event/7/8/7/0/600_413610832.jpeg

Hi Dear eye tracking lovers!

It is time to get together again to hang out and explore the wonderful world of eye tracking. This time, we will take a look at first impression eye tracking and how it can improve the conversion and user satisfaction in any digital product.

Jason McMillion, founder of the first ever, first impression eye tracking company will talk about how he works, and why first impressions last!

• first impression vs. qualitative studies

• how to create interest with visual communication

• why first impression eye tracking studies provide so much value

• how to conduct a first impression eye tracking test

Jason will also use all of us as participants in a full first impression study during the mingle and before we leave we will have a result. Is this exciting or what!? :-)

If you are new to this technology, eye tracking units will be available for you to try it out and see if eye tracking is would be useful in your own project or business.

Hope to see you on the meetup. Please remember to share this group and this event with your friends!

/ Mårten