Past Meetup

ROCKTHELOOK.COM fashion week avant-gard fashion shoot!

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hi - the NYC fashionistas would love to have you join us.

You can buy fashion but you can't buy style. If you've got it Rock It!

For Immediate Release

(New York, NY, January 31, 2008) A new fashion website is set to launch February 8th, 2008. Rockthelook.com is a new online game that allows users to vie for the latest fashions simply by putting their best face forward!

To become a member, log onto www.rockthelook.com and create a profile.
This exciting new web showcase for the stylish set allows members to upload photos of themselves wearing the latest fashions, all in the hopes of winning even bigger ticket accessories and shopping gift certificates.

"We know that some women and men are effortlessly stylish. They can pull off ensembles that are comparable to looks that professional stylists put together for magazine fashion shoots. These fashionistas may not be featured in magazines but they are the style icons of their communities. They show us all how to translate the pages of the runway to our own closets. It's a thankless job that needs to be not only recognized but also rewarded. Rockthelook.com will allow our members to get excited about dressing and compete with one another to see who is "really rocking a look."

Each week our fashion experts and celebrities will select the hottest 3 looks from photos submitted by our members who are looking to win one or all of our weekly fashion giveaways. These 3 fashion competitors will be featured on our site along with the prizes. We invite our members and the general public to vote and select the person who they think is rocking the hottest look. At the end of each week votes will be tallied and the winner announced on Rockthelook.com.

The official launch for "Rockthelook.com" will be marked by an "avant-gard" fashion shoot on February 7th, 2008, and a podcast hosted by Nicole Fiscella from CW network's very popular "Gossip Girl" series. Guests will be dressed for a covershoot while half a dozen photographers capture their looks for the Rockthelook.com website and Myspace.com page. The judges will include Ok! Magazine's Delaina Dixon, Kristopher Dukes the fashion blogger, and Keiko Shimizu, Photo Agent of Keiko Represents, Inc.

The first official winner of Rockthelook.com will be awarded prizes from Suarez New York, Hale Bob, Freedom of Choice Jeans, Sarah Jessica Parker's "Bitten" collection for Steve and Barry, We the People, Bejeweled, and the lshandi collection with more prizes to be announced. Rockthelook.com has partnered with Going.com for the launch and future fashion related cross-promotions. Going helps you find fun things to do and fun people to meet.

For more information on Rock The Look go to www.rockthelook. To RSVP you MUST GO http://newyork.going.... (http://newyork.going.com/RocktheLook).

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