We are back in Paris at Google France HQ in partnership with Arvato (http://www.arvato.com/en.html)! For our third Paris edition, we'll take a deeper look into big data.
There is no question that the customer experience has been disrupted and influenced by changes in hyper-connected customer behavior and a growing demand for customization.
Marketing and omni-channels strategies rely more than ever on the knowledge, understanding and analysis of customers and of their journey. The digital backed by big data is no longer an opportunity, it's finally a necessity and imposed in brand strategies.
Céline LIPPI, Co-Founder & Managing Director @ Fashion Capital Partners (http://fashioncapitalpartners.com/)
KEYNOTE: Decoding Big, Smart & Social Data Stakes
Georges-Edouard Dias, Co-Founder & Chief Strategy Officer @ QuantStreams (http://www.quantstreams.com/)
15+ years experience in the digital space and until the end of 2013, Georges-Edouard Dias was Chief Digital Officer at L'Oréal.
ROUND TABLE: Crossed Views and Perspectives from Luxury, Fashion, Beauty and Media on Big Data Strategies
Facilitator: Christophe Biget, Co-Founder & Partner @ iVentures Consulting (http://www.iventures-consulting.com/)
Axel Adida, Digital COO @ L'Oréal (http://www.lorealparisusa.com/)
Sébastien Fabre, CEO @ Vestiaire Collective (http://www.vestiairecollective.com/)
Deborah Marino, Strategic Planning Director @ Publicis 133 (http://www.publicis133.com/)
Arnaud Monnier, Director, Brand Sector @ Google (http://www.google.com/about/)
Florian Douetteau, CEO @ Dataiku (http://www.dataiku.com/)
Guillaume de Roquemaurel, Co-founder & CEO @ Little Big Data (http://www.little-big-data.com/#/home)
Networking and Cocktails @ Google Cultural Institute
Thank you to our Gold sponsor, Arvato (http://www.arvato.com/en.html)!
Thank you to our supporting partners: