When COVID transforms your product strategy: David Schaap (Fashion Cloud)

Fairs are cancelled, showrooms are empty and the industry is missing its usual season kick-off. For Fashion Cloud this was an opportunity to support the COVID-driven digital transformation of the fashion industry.

David Schaap, co-founder of Fashion Cloud will discuss how his team adapted their product strategy by staying close to their customers to launch new products during Digital Fashion Week 2020. He'll also give us some insight into how he thinks the current situation will change the industry permanently and how this impacts what we build as product teams.

Our goal is to bring together people who are passionate about bringing digital products and services to the fashion industry to share their experiences and views to the wider fashion community.

If you have story you would like to share, please get in touch with! Contact us at blainemholt@gmail.com