HIPAA Compliance for Digital Marketers: An Introduction

This webinar provides a practical overview of HIPAA compliance for digital marketers working with doctors and/or medical clinics. Our focus is to introduce those working in digital marketing to basic HIPAA concepts so they can protect themselves and potentially make more money.

Key Takeaways:

1. HIPAA Fundamentals: Understand the basic principles of HIPAA and its relevance to digital marketing.
2. Compliance Essentials: Learn about key HIPAA compliance requirements, including data encryption, user authentication, and audit controls.
3. What About Google?: How do ads and reviews impact compliance? What about email?
4. Risk Management: Understand how to identify and mitigate potential risks when dealing with healthcare clients.
5. Building HIPAA-Compliant Websites: Get practical guidance on creating or updating websites to adhere to HIPAA standards.
6. Avoiding Common Pitfalls: Learn about the consequences of non-compliance and how to avoid common mistakes.
7. Making More Money: Learn about the potential for distinction when you understand compliance.
8. Q&A Session: An opportunity to discuss specific challenges and questions with the presenter.

Disclaimer: The presenter is not a legal expert, and this webinar does not offer legal advice. It's a technical guide intended for educational purposes.