Is B Corp certification worth it?

B Corp certification shows that a company meets standards in five areas: Governance, Workers, Community, Environment, and Customers. The standards are being updated, becoming effective in 2025. Becoming certified takes time, and some companies decide not to renew their certification and show their thoughtful business practices in other ways. Others benefit from being recognized as a Certified B Corp, especially in attracting new customers.

Our Meetup conversation will examine the certification requirements and the benefits of becoming a B Corp. We want to hear your views and ideas on what works or doesn't work for your business.

Below are a few articles to read in advance of our Meetup:

• To B Corp or Not to B Corp? For Many Founders, There's No Question. An Inc. article.

• Here's what to know about the new B Corp standards. A GreenBiz article.

• Evolving the Standards for B Corp Certification. From B Labs.

• It's about to get more difficult to become a B Corp — here's what brands need to know. A ModernRetail perspective.

• The Controversy Surrounding B Corp Certification. A company viewpoint from LAUDE the Label.

Where to begin? Here are a few questions to consider:

• What value would you gain from B Corp certification? What trade-offs would you consider?
• Another option is to align with Conscious Capitalism principles. If you did, how would you communicate accountability?
• Are other certifications more valuable (e.g., People + Planet First)? Or do certifications add value to a business?

Join us for another engaging and insightful discussion! We look forward to your ideas and perspectives as we investigate this topic.

We provide the coffee! Bring your cup and open minds.