The End of the Human Buyer: How AI Agents Are Rewriting B2B Commerce

The End of the Human Buyer: How AI Agents Are Rewriting B2B Commerce.

Your website is dying. Not slowly—right now.

While you've been optimizing landing pages, 92% of buyers already have a vendor shortlist before they begin formal research—and it's not happening on your website. It's happening in ChatGPT conversations and AI-powered tools your analytics will never see.

Welcome to the Agentic Web: Here’s What's Really Happening
* 60% of searches are now zero-click
* AI Overviews appear in 50% of search results, slashing organic traffic
* 68% of B2B buyers prefer self-service research over sales conversations
* Companies using AI-optimized content see 35% traffic increases

You'll Learn
* How AI agents are becoming B2B gatekeepers
* Why MQLs and organic traffic metrics are becoming meaningless
* Technical shifts you need to make TODAY
* How to prepare for AI-assisted B2B buyers

Our Expert Panel

Barbara Gray - An Equity Analyst and the founder of Brady Capital Research Inc., a leading-edge investment research firm focused on technological, societal and economic disruption.

Alden Do Rosario - Founder & CEO of CustomGPT.ai, building the AI tools that are reshaping how companies interact with prospects in the Agentic web era.

Geoff Rego - Serial, customer-funded martech entrepreneur whose previous company was acquired by Oracle, bringing deep insights into how B2B buying behavior has fundamentally shifted.

Pat McQueen - With 20+ years of CRM leadership at Salesforce and E.piphany, Pat brings deep B2B go-to-market expertise to today's AI landscape. As Chief Customer Officer at Revere-AI.com, he helps organizations adapt sales and marketing strategies as generative AI transforms the buyer journey.

Moderator: Rosemary Brisco - CEO of ToTheWeb.com and AI training consultant, working with companies to create content optimized for LLMs and AI-driven search in the evolving B2B landscape.

Why Attend
Companies have less than two years to adapt before competitive disadvantages become insurmountable. This isn't theory—it's a tactical playbook for the new reality.

The old funnel is broken. Come learn what's replacing it.

The Data Behind the Shift: New research reveals the mechanics of how AI agents are replacing traditional buyer behavior—and what it means for your revenue pipeline.