Back to Basics: Classic Digital Marketing Strategies with an AI Twist
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At the core of all good marketing is a great conversation. When (not if) the cookiepocolypse arrives, the basics will be all we have. Just like our favorite science fiction heroes who navigate a human apocalypse and, when civilization collapses, are left with the remnants. Similarly, when the 20-year handshake agreement with big tech ends, marketers will be left with little more than product, price, placement, promotion… and artificial intelligence. When you put it like that, it sounds like we have abundance!
Join us as we explore modern twists on digital marketing fundamentals accelerated with AI tactics. Trent Warner, fractional CMO and strategic marketing advisor at Trent Warner will provide the latest twist on fundamental digital marketing strategy. Then, Simon Yost, founder of Glued Network, will teach us how to implement those battle-tested strategies with big data and AI. Whether you are looking to create pipeline, fill shopping carts, or grease the wheels of your customer experience, our experts will be sure to be practical so that you leave ready to level up and get sh*t done.
