GHA #26 - How To Craft Interactive Funnels & Data Driven Email Marketing

Attn Growth Hackers & Digital Marketers,

Welcome to our 26th Growth Hackers Australia event here in Sydney!

We'll be providing FREE BEER & PIZZA too! So make sure to arrive on time!

Some things to note:

If you're interested in attending a Melbourne event, be sure to join up here for updates on our upcoming events:

Digital Marketers Melbourne
https://www.meetup.com/digital-marketers-australia-melbourne

We've also got our very fast growing FREE Facebook community for all members where tools/notes and resources from sessions are being published which can be found here:

Digital Marketers Australia (Facebook Group) https://www.facebook.com/groups/digitalmarketersaustralia

We run monthly events in Sydney & Melbourne.

Here's our speaker for this event!

Speaker 1: Nik Thakorlal - Founder @ LeadsHook

What people are saying about Nik Thakorlal - "you are the smartest marketing guy I know! Investment banking + direct marketing brings new insights."

• Scott Bywater Strategic Digital Marketing Consultant/Direct Response Copywriter: 16 Years of Proven Results in the Marketing Industry

Nik will be covering:

• The weird 'fundamental' question fueled the ability to previously undiscoverable highly profitable micro-segments.
• How this 'compressed' question is arguably one of the most underused but most effective secrets for dynamic personalisation and real-time micro-segmentation.
• The single most effective non-invasive, non-threatening and non-salesy way to extract your leads' exact needs, wants, benefits-desired and problems to be eliminated!
• Are you spending money on traffic without "funnel inverting"? If so, then please consider the three types of data you must "mashup" to finally see with crystal clear clarity... how and where you're making and losing money. Cut your ad-spend with a surgeon's precision and boost your campaigns' profitability.

Speaker 2: Michelle Huang - Canva

• How Canva uses emails and data to improve customer engagement and sales
• The way Canva tests and optimizes their email campaigns (and some of the results from their testing)

Timetable:

6:30pm - Arrival & Networking
7:00pm - Nik's Session Begins
7:30pm - Michelle Huang
8:00pm - Panel & Q&A
8:15pm - The end of the evening
8:30pm - Doors Close!

We run a fast paced and interactive session so everyone can apply the presentation ideas to their business or marketing campaigns.

Don't be late, we have limited seating!

Arrive early for networking and bring a notepad and pen as slides do not get published after the event.

This event is for business owners, entrepreneurs, marketings, consultants, startups and anyone else who is looking to build their digital marketing arsenal.

Feel free to bring along some friends and we'll see you all there!

*If you have any questions about anything related to Digital Marketers Australia, please email: support@digitalmarketersaustralia.com