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John Kosner head of ESPN.com building one the largest sites online

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John Kosner head of ESPN.com building one the largest sites online

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Sports Business Journal ranked Kosner as the Most Influential in Online Sports in October 2008. Men aged 18 to 34 spend more time on ESPN (http://www.businessinsider.com/blackboard/espn).com properties each month than they do anywhere on the Internet except Google (http://www.businessinsider.com/blackboard/google), Facebook (http://www.businessinsider.com/blackboard/facebook), all of Yahoo's sites combined, and all of Microsoft's sites combined.

Come see how to build and run one of the largest destinations online. Targeting, marketing, and growth in a changing landscape.

These Friday sessions are gatherings for deep dives into industry experts relevant to growing companies. Access - Insight - Business.

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John Kosner
Executive Vice President, ESPN Digital and Print Media

As ESPN’s executive vice president, digital and print media, John Kosner leads the development for ESPN.com, the world’s leading online sports service; ESPN3, the premiere multi-screen sports network; WatchESPN and all applications for all screens, social media and interactive gaming; and Grantland.com, the innovative sports and pop-culture site headed by ESPN’s star sportswriter Bill Simmons. In addition, Kosner manages ESPN The Magazine and espnW, the network’s initiative targeted at female sports fans. Kosner was promoted to his current title in January 2012, and had overseen all these properties as senior vice president, digital & print media, since May 2011.

Kosner has overseen ESPN Digital Media since 2003, a period of tremendous growth and industry recognition for ESPN online. Kosner and his team have helped ESPN.com establish a clear leadership position on the Internet and in mobile:
> Pioneering online video with ESPN Motion, ESPN3 and the new WatchESPN app;
> Developing ESPN Insider, an industry-leading paid subscription service;
> Achieving a 70 percent audience share in sports mobile and a No. 1 ranking among all mobile apps in the sports category;
Building a digital audio powerhouse with ESPN Radio, which includes ESPNRadio.com; PodCenter, the leading sports podcast destination; and five local websites in Chicago, Boston, Dallas, Los Angeles, and New York;
> Forging valuable partnerships with Apple, Facebook, Twitter, and YouTube.
> ESPN Digital Media has also received numerous awards including SportsBusiness Journal‘s Sports Business Awards for Best in Digital Sports Media in 2008, 2009 and 2012. ESPN.com has also won seven Sports Emmy’s and two Online Journalism Awards, including the Award for General Excellence.

Sports Business Journal ranked Kosner as the Most Influential in Online Sports in October 2008, one of several accolades he has received. Kosner also serves as chairman of the Online Publishers Association and is a member of the Alumni Council of his alma mater, the Collegiate School in New York City.
Kosner, a 30-year veteran of sports media, joined ESPN in 1997 as vice president, programming development. In 1999, he was named vice president, ESPN.com programming and broadband development. Earlier, Kosner worked in programming at CBS Sports; at the NBA, where he led the league’s broadcasting operations for seven years; and at Sports Illustrated, where he developed television and interactive content for Sports Illustrated and SI for Kids magazines.

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