Future-proofing your product: Retail trends shaping 2026

Retail trends and why this matters for Product Owners👇
Retail isn't just about stores and shopping carts. It's the proving ground for digital product innovation. The challenges retailers face today are the same challenges every Product Owner will face tomorrow:

• Multi-platform product experiences
• Building for AI-first interactions
• Monetisation beyond core product
• Engagement before conversion
• Product accessibility across touchpoints

If you want to see where digital products are heading, watch what's happening in retail.
The speakers:

• Eveliina Lakka, Business Strategist, Nitor
• Karoliina Heikkilä, Account Director, Retail, Nitor
• Ville Henriksson, Service Designer, Nitor

📍 Where: Nitor Office, Aleksanterinkatu 46, 6th floor (next to Mummotunneli)
🕕 When: Wednesday, 28th of January, from 17:30 to 19:30
🍪 Bonus: Snacks, drinks, and great company!

Through inspiring talks, hands-on discussions, and opportunities to connect with peers, we aim to value and highlight the role of the Product Owner to one of innovation, pride, and strategic impact.

Each session brings together practical insights from industry leaders with first-person, real-life stories from local and global product professionals who have tackled challenges and achieved breakthroughs.

Whether you’re fine-tuning stakeholder management, mastering prioritisation, or seeking inspiration, you’ll find a welcoming space to learn, collaborate, and advance your skills.

Join us in shaping a movement where Product Owners are recognized as key drivers of outcome orientation, innovation and value, transforming the profession into a globally celebrated craft.

Doors open until 17:00. After 17:00 👉 ring the doorbell, and we'll open the door for you.