SEO and Site Rebuilds

When it comes to a Website Rebuild, people are usually concerned about which pages on the website they should edit or leave alone, and keep or remove. Often while making the decision, the Organic Value of the pages is left out of the equation and this is primarily due to the lack of understanding on how to assess and measure this value.

In this online presentation, Danny Gavin, founder and chief strategist at Optidge, an award-winning Houston based digital marketing agency, and adjunct professor at the University of Houston's C.T. Bauer College of Business teaching master’s level classes and executive education on social media and search engine marketing will be going beyond the normal SEO checklist to show you how to perform your very own Organic Page Value.

Takeaways form this session include:
• How to build the "Organic Value Spreadsheet" tool
• How to analyze the data
• What decisions can and should be made from the data

The event is free for paid Houston Interactive Marketing Association members and only $15 for nonmembers. (Be sure to log in to your member account to get complimentary access.) The Zoom meeting link will be emailed the day before the presentation.

Register today!
https://houstonima.org/events/