Raising Capital for Real Estate Deals: Lead With Your Worst Number

Hosted by JB (Jason Bible) — 20+ years and 1,000+ transactions in real estate capital raising. This is a free live online training, open to operators, investors, and anyone raising money for real estate deals.

Most operators kill their raise in the first five minutes — by leading with their best number: the big IRR, the upside, the dream exit.

Here's the problem: sophisticated investors read a big projected return as a risk flag, not a hook. The more you sell the upside, the more you sound like every other operator who lost their money.

The operators who actually get funded do the opposite. They lead with their worst number — and it builds trust instead of killing the deal.

In this free 45-minute live training, you'll learn:

• Why leading with the downside is the fastest path to a "yes"
• The one sentence that disarms a skeptical investor on your very next call
• How to build your "downside floor" so your pitch closes instead of getting a "let me think about it"

This is the first session in a series walking through the 4 Pillars of Raising Capital — the framework behind 20+ years and 1,000+ transactions. Come with the deal you're raising for right now.

When: Thursday, July 23 · 7:00 PM CST
Where: Online — Zoom
Cost: Free