IEEE Boston Consultants Network (CNET)

Game Night Too:
Ever play Lean Coffee? (if so, read no further)
This game is interactive, fun and provokes professional interaction. You write a professional topic on a yellow sticky, post it on a board. Everyone gets something like 2 or 3 stars (or dots) and they attach the stars to posts as a vote on the topic (attach all stars to one topic or spread them out as you desire). After sticky writing and voting is done (10 minutes tops), the top topics get discussed in the ranked order by number of stars. The poster gets 6 minutes to introduce and discuss the topic. The topic can be a question, an issue, or just a discussion. An alarm is running on the table. At the end of 6 minutes, the moderator asks to continue the discussion or move on to the next topic (majority wins).
https://agilecoffee.com/leancoffee/

This event is free and open to the public - sponsored by IEEE Boston Consultants Network (CNET). https://www.bostonconsultants.org/

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Bruce Friedrich is author of the book: Meat - How the Next Agricultural Revolution Will Transform Food.

Good Food Institute founder and president Bruce Friedrich offers a hopeful and rigorously researched exploration of how science, policy, and industry can work together to satisfy the world’s soaring demand for meat, while building a healthier and more sustainable world.
With a foreword by Caitlin Welsh, director of global food and water security, Center for Strategic and International Studies

The human love of meat appears to be hard-wired. The world consumes more than 550 million metric tons of meat and seafood each year. That number has set a new record every year since 1961 (the year FAO started tracking) and is expected to continue to rise through at least 2050.
What if we could give humanity the meat it craves, but produced differently? Plant-based and cultivated meat that are just as delicious as the meat humanity craves, but more affordable and healthier.
Think it’s not possible? With examples ranging from the “horseless carriage” (car) to the smart phone in your pocket, Meat reminds readers that scientific innovations often move from disbelief or opposition to inevitability and ubiquity, much faster than almost anyone expects (chapter 8).
Envisioning a future where meat is both a delight and a force for good, Friedrich explores:

• humanity’s 12,000-year-old practice of raising animals for meat, and why we need to figure out a better way (chapters 1-5).
• the science and scientists behind the efforts to create plant-based and cultivated meat that is indistinguishable from conventional animal meat, but less expensive, more nutritious, and safer (chapters 6, 7, and 11).
• how plant-based and cultivated meat can alleviate hunger and malnutrition, mitigate climate change and biodiversity loss, and lower antimicrobial resistance and pandemic risk (chapters 1-4).
• the economic and food security benefits of making meat more efficiently, which include trillions of dollars in economic output annually, tens of millions of good jobs, and the possibility of a revitalized farm economy (chapters 9-10).

Meat offers a vision of the next agricultural revolution that is optimistic, achievable, and delicious.

Check out Bruce Friedrich on the PBS news-hour:
https://www.pbs.org/newshour/show/new-book-meat-explores-how-the-next-food-revolution-could-transform-meat-consumption


Links:
Link to Book: https://meatbook.org/
Purchase the book at Amazon: https://www.amazon.com/exec/obidos/ASIN/1637747934
Good Foods Institute: https://gfi.org/
Speaker Bio: Bruce Friedrich


Publishers Weekly included Bruce’s new book Meat on its list of the 10 best new releases in science, writing: “This packed account makes food science feel like an urgent and essential undertaking.”

The book has also earned endorsements from Harvard Medical School genetics professor George Church (“an engaging treatise on using science to make meat far more efficiently… includes fascinating observations in every chapter”);The Ministry for the Future author Kim Stanley Robinson (“The topic is crucial, and Friedrich’s presentation is clear, persuasive, and entertaining”);Nobel laureate in economics Michael Kremer (Meat “contributes to an important and timely global conversation”); primatologist Jane Goodall (“Please read this book: it is engaging, informative, and gives us hope for a kinder future”); and more.'

##### Follow Bruce: LinkedIn, X, Instagram