Facebook ads, Preferred Marketing Developer (PMD) advantages & case study

Hi impactors,

In this new session, we will complete the Facebook 101 session we before and will present more in details how you can use Preferred Marketing Developer to drive your ad campaigns efficiently on Facebook, Twitter and Instagram.

The session will start with a presentation from Benjamin Mouflard, Director Middle East Africa, MakeMeReach. Benjamin will present how you can optimized your ads campaign and simplified your A/B testing across several platform, messages, creatives, audience in just few clicks. Before he co-founded MakeMeReach, Benjamin worked at Facebook where he was travel industry manager.

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After the presentation, Benjamin de Terssac, Chief Driver at Carpool Arabia will present his own experience using PMD tool and will share his experience on how he managed Facebook advertising with limited efforts and high conversion. The goal of the session is to deep dive into Carpool Arabia experience that could be replicated with any other startups.

http://photos4.meetupstatic.com/photos/event/b/0/c/0/600_447945248.jpeg

Agenda:
19:00 - 19:30: welcoming guest
19:30 - 19:50: PMD presentation, how to create efficient ads campaigns
19:50 - 20:10: Carpool Arabia case study
20:10 - 20:30: Networking