Get Known Everywhere Using Publicity

## AGENDA

Networking: 7:15 - 7:30am PDT
Program: 7:30am - 9:00am PDT
Networking: 9:00am – 9:30am PDT

## WHAT YOU GET

Socializing and networking: lots of brilliant minds to meet!
Back-to-back networking breakout rooms: Introduce yourself and have insightful conversations with your peers.
Featured speaker: engage with a subject matter expert on a trending topic. For April, our featured speaker is best-selling author and strategist, Jill Lublin.

Get Known Everywhere Using Publicity
Discover how to be the #1 influencer and leader in your industry by boosting your credibility and amplifying your media visibility.

Based on her international bestseller, Guerrilla Publicity*,* Jill Lublin will share simple strategies and provides cost-effective short‐term, doable tactics that boost credibility and increase visibility for you and your brand.

Key takeaways —

1. Understand the real purpose of publicity- To boost your credibility and amplify your visibility.
2. Uncover your "Oooooo, Ahhhhhh!" factor. Find the Wow! that sets you apart from the crowd.
3. Craft a riveting message that lets others know who you are and what you do. Because, you are the news!
4. Simplify! Learn how the pros mesmerize the masses by tailoring their message to the level of a five-year-old.
5. Pass the all-important "Who cares?" test by showcasing your expertise in a way that commands attention.

Most important: Jill will help you understand what the media are looking for, so you and your company can stand out, get noticed and go from unknown to newsworthy.

Be sure to click the link to register on Eventbrite

First time guests attend for free.

See you on the 4th!

## [NOTE: Zoom link will be in your Eventbrite confirmation email, and will also be sent to registered attendees the evening prior to the event]