Name: The Design of Everyday Things | Book Club Discussion
Start: 2019-08-29T17:30:00-04:00
End: 2019-08-29T19:00:00-04:00
Location: Ippon Technologies

Join us in discussing this month's chosen book, The Design of Everyday Things by Don Norman. Food and beverages will be provided.

------- Book Description ------
The ultimate guide to human-centered design

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.

The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.

The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

Come join in the festivities with food and drinks provided at 5:30. Bring your book and any notes you've made -- this is sure to be a good discussion! Come well-read and with comments and questions about the book.

Agenda:
5:30-6:00 Eat and networking
6:00-7:00 Book discussion - round-robin style

**Feel free to come with suggestions for the next monthly book
***There is parking directly next to our building on either side! And there is always street parking in Scott's Addition if the lots are both full.

Rita Georgiou Barlow

Sarah Narum

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