Going Lean UX & Service Thinking
Details
Ustwo and Designit are presenting two different design approaches and ways of collaborating with clients.
Going Lean UX by ustwoPresented by Toke Barter (http://www.linkedin.com/in/tokebarter) and Mikael Lindh (http://www.linkedin.com/in/mikaellindh) from ustwo Malmö (http://ustwo.com/studios/). "At ustwo we passionately believe in only building what will bring real value to the business and its users".
http://www.ustwo.co.uk/wordpress/wp-content/uploads/2013/08/Studio-555x341.jpg
Ustwo (http://ustwo.com/) is a global digital design studio with a 150-strong family of designers, developers and strategists based in New York / London / Malmö, Sweden. We create meaningful digital products and services that drive innovation for the world's leading brands, the next big things and our own product initiatives. Founded in 2004 by two friends, Mills and Sinx, as a'studio of dreams' – a place where people come to do the best work of their lives.
In this session we will share how we have adapted the Lean UX methodology to design and deliver Minimal Viable Products (MVP) for our clients, partners and ourselves. From aligning on a shared vision for a new service, to delivering solutions that really matter for the users and business.
Service Design Thinking by DesignitPresented by Marie Hartmann (http://www.linkedin.com/in/mariehartmann) Director of UX at Designit (http://designit.com/)Oslo and Therese Hegsvold Borchgrevink (http://no.linkedin.com/pub/therese-hegsvold-borchgrevink/28/743/a27) who worked as a strategic design consultant and project manager at Designit.
http://designit.com/sites/default/files/styles/two-thirds/public/cases/638/bilde3.jpeg?itok=CJwWjkkk
Designit (http://designit.com/) is a global design firm, delivering unified product-service experiences. Marie will share her experience working with Oslo University Hospital, using design to drastically improve the experience for breast cancer patients. The presentation will give an insight on how Designit (http://designit.com/) involved both patients and hospital employees throughout the process, and the knowledge they gained from it. You can read more about the project here (http://designit.com/cases/oslo-university-hospital-changing-the-lives-of-breast-cancer-patients).