Name: Nº 156 :: AI & Design: Emerging methods
Start: 2024-04-09T17:30:00+02:00
End: 2024-04-09T19:30:00+02:00
Location: Mesh Youngstorget

How will AI shape how designers work in the future? Which new, AI-augmented methods will emerge a year from now? How will generative AI reshape the practice of designing?

These are big questions. To start our conversation on *AI × Design*, we're bringing you two talks on how design and AI are working together, today.

**👉 [Get your free ticket at IxDA.no](https://www.ixda.no/events/ai-and-design) 👈**

TALK 1 :: UX RESEARCH SUPERPOWERS ::
*With case studies from Aftenbladet and Bergens Tidende*

Your UX research teams are spread thin. The the list of research projects is growing. You want to know what your users feel about your product, and whether their happiness is going up or down. But you don't have the time and resources to do it well. Or, maybe you do?

**Marius Tendeland Horne** and **Magnus Vestøl Helgesen** from **Schibsted News Media** explain how they used AI to distill signals from users into production decisions — faster and at scale.

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TALK 2 :: BUILDING TO LEARN, NOT LAUNCH ::
*Using strategic foresight, speculative design, and technical prototyping to explore AI and emerging interfaces*

What good can we do with Generative AI, and how could it cause trouble

Two years ago, Schibsted's Futures Lab began constructing prototypes to and scenarios to better understand how news, entertainment, and digital services is being changed by the new tech stack.

Their work spans virtual avatars, automated news summarisation, conversational interfaces, automated AI agents, and more.

**Chris Pearsell-Ross** of **Schibsted Futures Lab** will explain how design fits with strategic foresight, present stories from a future interwoven with AI, and talk about why speculative prototypes — which are for learning, not launching — helps chart a path in a volatile, uncertain, complex and ambiguous (VUCA) future.

Thanks to our new partnership with [Video for Web](https://videoforweb.no), this event will be livestreamed, and a recording will be made available afterwards.

A big thank you to our partners at [MESH](https://meshcommunity.com) for providing us with such a great venue!

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IxDA Oslo's events are made possible with the continued support of our sponsors **Accenture Song**, **Bekk**, **Blank**, **Bouvet**, **Bredvid**, **Computas**, **EGGS, part of Sopra Steria**, **Forte Digital**, **Halogen**, **Itera**, **Kantega**, **Knowit**, **NAV IT**, **Netlife**, **NoA Ignite**, **Northern Beat**, **Schibsted**, and **Unfold** 🙏

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Once this event opens for registration, we will add a link here to the registration page at IxDA.no. You will need a free ticket to attend.

Jens Willoch Obel

IxDA Oslo

Technology

Content Strategy

User Experience

Interaction Design

Information Architecture

Social Software

Social Media

Usability

Web Design

Graphical User Interfaces

Internet Professionals

Product Management

Nº 156 :: AI & Design: Emerging methods

Mesh Youngstorget

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IxDA Oslo

Nº 156 :: AI & Design: Emerging methods

IxDA Oslo

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