Karachi WooCommerce Meetup

Join us to unpack how agencies empower clients to scale faster with managed services and cloud infrastructure.

Firechat Description:

GUEST: Javed Jafri - Country Head Media, Digital and Consumer Engagement, Unilever Pakistan
Javed is a seasoned marketing professional with over two decades of experience in media, digital, and data strategies. As an expert in strategic media, digital, and marketing investments, he specializes in advertising strategy, Agency & media management & data-driven marketing across South Asia & Southeast Asia, leading to enhanced consumer engagement and marketing ROI.

He has also spearheaded digital transformation initiatives across multiple markets and led multimillion-dollar transformation projects. He is actively involved in leading tech partnerships and contributes to industry-wide initiatives focused on areas like audience measurement and safety agendas. Plus Javed has served as Vice President of the Malaysian Advertisers Association. Committed to nurturing future leaders, he is a faculty member at the Karachi School of Business & Leadership (KSBL) teaching Digital Marketing & Data Strategy and mentors young leaders at various local & international platforms.

HOST: Aaqib Sayed - Director Growth & Partnerships, DigitalOcean
Aaqib is a growth marketing leader and two-time co-founder passionate about data-driven brand building and growth. He has a proven track record leading high-performing marketing teams across diverse industries, including FMCG, advertising, marketplace, publishing, tech, and SaaS. Aaqib's expertise spans the full marketing spectrum, from strategy and growth hacking to social media, PR, communications, experiential marketing, partnerships, media management, analytics, and full-funnel strategies.

He is passionate about mentoring aspiring growth professionals and entrepreneurs, collaborating with industry stakeholders to foster ecosystem growth through community events, mentorship, and serving as a jury member for international marketing awards.

Panelist Session Description: (The Future of Agencies)

Moderator: Muhammad Moeez - Team Lead, Digital Marketing - Cloudways by Digital Ocean. Moeez is a seasoned community and digital marketing leader, currently spearheading community initiatives at Cloudways, a DigitalOcean company. With a background in SEO, content marketing, lead generation, and event strategy, Moeez specializes in building thriving user communities and creating impactful online and offline experiences. From organizing global WordPress events to launching strategic campaigns for agencies and SMBs, he brings a unique blend of technical understanding and creative execution to every project.

Speakers Description:

Faizan Laghari: CEO & Co-Founder, Startup Syndicate. Faizan is an entrepreneur in training for 21+ years, launched the 1st on-demand delivery startup in Pakistan, served as MD Bykea, Chief Disruption Officer, TCS and Project Director NIC and now helping others find their "happy" while developing the startup ecosystem across Pakistan as the Co-founder of Startup Syndicate, a startup enablement platform.

Saad Iqbal: Founder & CEO WPExperts. Saad is a seasoned tech entrepreneur with over 15 years of experience in web and mobile development. He is the Founder and CEO of WPExperts, a globally recognized WordPress agency. Saad also leads Objects, a company focused on helping startups and enterprises build and scale high-performing tech teams. Throughout his career, Saad has overseen the successful delivery of more than 5,000 projects across diverse industries, earning a strong reputation for innovation, execution, and leadership in the digital space.

Arsalan Sajid: Team Lead, Digital Marketing - Cloudways by Digital Ocean. Arsalan Sajid is a seasoned marketing leader with over 8 years of experience driving growth and customer acquisition for B2B SaaS companies. Currently leading a marketing function at DigitalOcean, he specializes in partnership program management (Agency Partnerships), organic growth and content funnel strategies.