
What we’re about
A Business Summit for the entrepreneur with 84 Tabs Open.
The messy middle just got a whole lot more aesthetic.
You're scaling, shifting, building, becoming.
Trying to make it work without a complete identity crisis. You don’t have time for fluff that doesn’t apply to you (shout out to the mom’s arranging childcare to make it to the event) and you don’t have capacity to sit in uncomfy chairs and eat a mediocre lunch to “get in the room”.
Kind of a Big Deal is not just a summit (and yeah, we know they always say that)
It's "brr it's cold in here" meets a keynote that makes you cry meets your phone’s camera roll filling up with b-roll and cute af selfies.
Clarity, connection, and the kind of business strategy that doesn’t come with a side of burnout.
We’re high-capacity, high-achieving, maybe-slightly-unhinged women who are done with the girlboss parade and still craving something real. Real strategy. Real rooms. Real eye contact that doesn’t feel like networking PTSD.
So we built the thing we kept Googling but couldn’t find.
This space is designed to meet you in your bigness and your burnout. Where your business brain gets to link arms with your inner theatre kid. It’s visibility without performance. Clarity without condescension. Strategy with sparkle.
And if you get overwhelmed mid-day and hide in the bathroom for five minutes? Same, bestie. We’ll save you a muffin.