Turning Connections into Clients : BEN ABEL

Too many entrepreneurs let their networks go cold—and that means leaving money on the table. Your network is one of your most valuable business assets, but it only works if it’s actively nurtured.

Marketing strategist, Ben Abel, of Abel Marketing, will show you how to leverage email marketing to stay top-of-mind, build trust, and turn casual connections into paying clients. Ben will share a strategy-driven approach that combines market research, targeted messaging, and persuasive copywriting—everything you need to transform your network into a reliable source of opportunities and revenue.

What You’ll Learn

• Map Your Network & Research Your Market: Identify high-value contacts—past clients, prospects, partners—and uncover what drives them.
• Plan Your Emails Strategically: Structure newsletters, event campaigns, and personalized outreach to engage your network and create growth opportunities.
• Write Emails that Convert: Craft subject lines that get opened, content that solves real problems, and calls-to-action that prompt responses.
• Track, Optimize, Repeat: Measure results, learn what resonates, and refine campaigns for ongoing success.

By the end of this session, you’ll have clear, actionable strategies to maintain meaningful relationships, position yourself as a trusted expert, and turn your network into a consistent engine for business growth.

Stick around for Q&A, fresh ideas, and conversations with other local business owners who know the grind is real — but worth it when you do it right.

COFFEE & SNACK SPONSORS
Coffee Sponsor:
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𝗞𝗶𝘁𝘀𝗠𝗲𝗲𝘁𝘂𝗽 𝗙𝗮𝗰𝗶𝗹𝗶𝘁𝗮𝘁𝗶𝗼𝗻 𝗦𝗽𝗼𝗻𝘀𝗼𝗿: Judy Reiman, Solving Legal Problems Before They Start | Business Collaboration Champion

KITSMEETUP ENTRY COST: $15 cash at door or e-transfer
𝗧𝗜𝗠𝗘 𝗦𝗖𝗛𝗘𝗗𝗨𝗟𝗘
𝟳:𝟯𝟬-𝟴𝗮𝗺: Coffee and Breaky Snack networking
𝟴𝗮𝗺: Round the room attendee brief intros, 5 minute spotlights on Coffee and Breaky Snack Sponsors
𝟴:𝟯𝟬-𝟵:𝟭𝟱: Keynote speaker
𝟵:𝟭𝟱: Wrap-up and door prizes