Business and Beer: Is there a customer for that?
Details
Hey all, sharing a UX-related event hosted by our friends at Startup Women NC. Please RSVP at https://luma.com/66u4s9e5?tk=IifiOh. All are welcome.
Business and Beer is your new favorite throwback to when deals were made over drafts and ideas flowed as freely as the pours.
Each session packs 40 minutes of sharp, practical business wisdom- served casual, not corporate. It’s totally free and open to anyone: the business-minded, the business-curious, and the business-adjacent.
Sign-in starts at 6:00. Drop by, grab your pint, get entered to win a free drink, and stay for the fun.
This month's session is titled "Is there a customer for that?," led by Amanda Stockwell. Join Amanda for a case study on customer personas that explores how to identify, validate, and leverage them to guide smarter business decisions. This session will uncover practical strategies for answering the key question every business faces.
Amanda Stockwell has been doing user experience research and product strategy since 2008 and has worked with Fortune 100s, start-ups, and everywhere in between. She specializes in deeply understanding users and marrying that information with business objectives to drive product and experience strategy. Amanda is the CO-Founder of The Seed List, an Adjunct Professor at Duke University, and President of Stockwell Strategy.
Learn more about her here: https://www.linkedin.com/in/amandastockwell/
Pull up a stool, grab a pint, and get smarter... the fun way.