Name: A Night of Data Science and Database Development
Start: 2024-05-13T18:30:00-04:00
End: 2024-05-13T20:30:00-04:00
Location: Awesome Inc

Welcome to our May 2024 meeting! We'll start with Abhishek presenting on applications of data science in marketing and growth and close the evening with John walking us through the basics of writing stored procedures in a database! For a detailed abstract and bio for each speaker, check the speaker name/bio section below.

As always, we'll have food and drinks courtesy of TEKsystems Lexington, an Amazon gift card raffle courtesy of Centric Consulting, and use of a great facility courtesy of Awesome Inc.

Matt Gordon

Kristyna Ferris

Lexington Data Technology Group

Azure Data Tech Groups

Technology

Database Professionals

Software Development

Business Intelligence

Cloud Computing

Big Data

Database Development

Machine Learning

Data Analytics

Data Visualization

Predictive Analytics

Data Mining

Database Administrator

Data Science

Abhishek's title: "Applications of data science in marketing and growth"

Abhishek's abstract: Data science plays a key role in companies to retain members, customers and launch their products by targeted outreach and marketing. The primary focus of this talk will be on two use-cases of data science in marketing – customer churn and customer segmentation. Customer churn from products and services is often a rare event. As a result, building retention or growth predictive models accurately is challenging. Classification and clustering are two branches of machine learning algorithms that are used to solve such problems, which will be broadly discussed in the talk.

Abhishek's bio: Currently I’m based in Lexington, KY and working as a Data Scientist with Highmark Health, a healthcare organization located in Pittsburgh, PA. I’ve completed my Masters in Information Science from the University of Pittsburgh in 2016 and have been part of Highmark Health since then in various analytical roles. I’ve used various statistical tools and programming languages such as R, Python, SQL, and SAS. 

John's title: "Getting Started: Writing Stored Procedures"

John's abstract: In this demonstration-heavy session, we will take a journey into writing a stored procedure. We will start by discussing the differences between auto-commit and explicit transactions. Next, we dive into batch-terminating vs statement-terminating errors, and how to handle them effectively. Finally, we will compare ad-hoc queries vs stored procedures, and when to use each one.

By the end of this session, you will have a solid understanding of how to write an efficient and effective stored procedure that will help you get the most out of your SQL Server database.

John's bio: John has been a Microsoft Certified Trainer (MCT) since the summer of 2000 and specializes in teaching Azure SQL and SQL Server workshops. He is currently a Data Cloud Solutions Architect for Microsoft, a former MCT Regional Lead for the Eastern United States, and a Data Platform MVP alumni.

Lexington Data Technology Group

A Night of Data Science and Database Development

Lexington Data Technology Group

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