ABM Strategy in 2026 - From List Building to Linkedin Ads + NETWORKING

🍕🎯 LinkedIn ABM Campaign Strategy Night (with free pizza!)
Running LinkedIn ABM — or thinking about it — and want to learn what actually works in 2026 without burning budget?
Join us for an in-person meetup combining a practical LinkedIn ABM learning session, relaxed networking with fellow B2B marketers, and free pizza.
No panels. No fluff. Just real frameworks, real benchmarks, and real conversations.

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### What you’ll learn

In this core session, Emilia Korczynska will walk through how to build LinkedIn ABM campaigns from the ground up, starting with revenue goals and working backwards into budgets, audiences, and campaign structure.
You’ll learn how to:
✅ Reverse-engineer revenue goals into required budget and impressions
✅ Avoid budget dilution (and why most teams run way too many ads)
✅ Structure campaigns so one audience + one message = one campaign
✅ Decide when to start with warm audiences vs going cold
✅ Understand why Thought Leader Ads consistently outperform company page ads
✅ Focus on capturing existing demand instead of manufacturing new intent
✅ Use real benchmarks from 200+ LinkedIn ABM campaigns

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### More than just a talk

This meetup is also about meeting people who are actually doing the work.
🤝 Network with B2B marketers, demand gen leaders, and founders
🍕 Free pizza & drinks
💬 Open discussion before and after the session
🧠 Walk away with frameworks you can use the very next day

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### Who should come

• B2B marketers running or planning LinkedIn ABM
• Demand gen and growth leaders
• Founders and operators responsible for pipeline
• Anyone tired of “best practices” that don’t survive contact with reality