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Solidify your First Party Data through an Open Technology and Data Approach

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Michelle C.
Solidify your First Party Data through an Open Technology and Data Approach

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To RSVP for this event, please go to: https://bit.ly/2US53sn

eSage Group’s Marketing Analytics Series is excited to present “Embrace the Disruption: Solidify your First Party Data through an Open Technology and Data Approach”

It is widely agreed that marketing professionals are facing unprecedented challenges in the course of managing disruptions brought about by privacy legislation, ID deprecation, pandemic-driven consumer behavioral shifts, etc..

What is also widely agreed upon, that one of the primary mechanisms in addressing these disruptions is to design your marketing operations in a manner that is powered by a first-party based data foundation.

But how do you do that? How do you orchestrate this approach across various technology point solutions, platforms, clouds and data service providers (many of which are pushing themselves as the panacea)? How do they continue to maximize the value and effectiveness from their data? What will they need to drive performance across their organization?

Marketers need simple answers to complex questions and guidance on how to implement a sustainable first-party data strategy. Even more so, marketers should embrace the opportunities created from the chaos, and design approaches that incorporate the best of emerging technology and data solutions within an open, flexible model.

Join us on July 20th at 2pm PST for a QA session with experts in data unification, customer data platform, and identity resolution as we tackle these questions. RSVP here: https://bit.ly/2US53sn

Our Panel:
Ryan Engle – Head of Product, Customer Intelligence at Neustar - LinkedIn - https://bit.ly/3wXAi3F
Devon DeBlasio – Dir. Product Marketing at Neustar - LinkedIn - https://bit.ly/2UtS4Nl
Zach Van Doren – Sr. Dir. Partnerships at ActionIQ - LinkedIn -https://bit.ly/3qthZAP

Moderated by eSage Group’s Principal Architect, Jason Cannelos - LinkedIn - http://bit.ly/2Aa43oK

RSVP today at https://bit.ly/2US53sn

As of Oct. 2020 eSage Group has moved registration to our website. You can find future event details and register for our events at www.esagegroup.com/events

Photo of eSage Group's Los Angeles Marketing Analytics Group group
eSage Group's Los Angeles Marketing Analytics Group
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