Marketing in English

- Marketing Fundamentals-

Come and learn marketing principles and fundamentals in English on this comfortable and private terrace in central Valencia.

These fundamentals underline everything needed in business from online marketing to social media marketing, corporate marketing to SME marketing.

The aim is to learn the theory and also its practical application to your own marketing needs.

This is a 5 week course with each weekly event covering a different ptoposition.

Week 1: Marketing Audit

Week 2: Strategy, Tactics and STP (segmentation, targeting and positioning)

Week 3: 7 P's + Competition analysis and strategy.

Week 4: Communications: Strategy and tactics.

Week 5: pulling it all together. Audit, plan, STP, communications and compeition.