Marketing Strategy Live Webinar - Birmingham

90-minute crash course in building a marketing strategy.

Learn how to use AI to help structure your plan, but keep ultimate control and direction.

Work through a live session with Michael Farr, marketing strategy consultant with 15 years of experience delivering marketing campaigns for leading brands including Diageo, SC Johnson, Bacardi & Wickes.

Why Marketing Strategy Key in 2026?
With more channels, platforms and noise, building meaningful engagement with your consumers is becoming harder.

The Session:
90-minute webinar taking you through marketing strategy and planning.

• Learn a step-by-step planning framework
• Identify key objectives for your business
• Understand the importance of competitor & category research