This is an exclusive networking group. We are category specific. You have to be well-connected to business owners, honest, have a passion for what you do, and be a dedicated professional that everyone in the group can count on in performing excellent work/follow through. This is givers, not a takers group. Members concentrate on helping other members. 415 is the concept of two teamed members meeting, outside of the regular meeting, with two new additional connecting prospects. For one hour, each meeting member takes 15 minute turns to discuss who they are, what they do, why they do what they do, and what their best target contacts might be -- thus 415 (4 people - 15 minutes each). The theory here is you will never really get people to bond with you with just a short 30-second elevator speech.