An evening with Nir Eyal — Belief as competitive edge
Details
What we believe affects what we notice, the decisions we make, and what we think is possible.
Join us in Lisbon for a special evening with Nir Eyal, behavioral design expert and author of the New York Times bestseller Beyond Belief, as well as the international bestsellers Indistractable and Hooked.
In Hooked, Nir explored how products create habits. In Indistractable, he showed how we can take control of our attention. His latest book, Beyond Belief, looks at something even deeper: how hidden assumptions influence our behavior, performance, and potential.
During his keynote, Nir will share how we can identify the beliefs holding us back, question the stories we tell ourselves, and develop beliefs that help us move forward.
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## What you will learn
- How beliefs influence our actions and decisions
- Why limiting beliefs can feel like objective facts
- How to challenge assumptions that hold us back
- How attention, habits, and beliefs work together
- Practical ways to improve performance without relying only on motivation
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## Agenda
6:00 PM | Doors open & informal networking
Arrive, grab a drink, and connect with fellow founders, leaders, product people, and professionals from different industries.
6:20 PM | Official welcome
A short introduction to the evening and what to expect.
6:30 PM | Keynote with Nir Eyal
A 45-minute keynote exploring how our beliefs influence our focus, decisions, performance, and what we believe is possible.
7:15 PM | Fireside chat & audience Q&A
Around 40 minutes of conversation with Nir, followed by questions from the audience.
8:00 PM–10:00 PM | Networking, drinks & conversations
Continue the evening with informal conversations, new connections, and time to meet Nir and other guests.
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## Who is this for?
This event is for:
- Founders and entrepreneurs
- Business and team leaders
- Product, innovation, and technology professionals
- Creators and independent professionals
- People interested in behavioral science and personal development
- Anyone who wants to improve their focus, confidence, and performance
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## Our Partners
Uppersky | Organizer
Uppersky helps startups, scale-ups, and established companies understand their customers, build better products, and grow their businesses through product strategy, advisory, workshops, and strategic events.
We also love bringing people together. Through events like this one with Nir Eyal, we create opportunities to meet interesting people, share experiences, and build new business relationships.
https://uppersky.co
The Vintage Lisbon | Hospitality Partner
The Vintage Lisbon is a beautiful boutique hotel near Príncipe Real, and we're happy to have them as our hospitality partner for this evening.
Their team will welcome us with a wonderful setting, food, and drinks, making it a great place to enjoy Nir's keynote, meet new people, and continue conversations throughout the evening.