HK Science Park Startup Ecosystem

## 本研討會主題「引領歐盟醫療器材合規：通往市場准入與監管成功」，為旨在進軍歐盟市場的醫療器械相關企業提供關鍵戰略框架。與會者將深入理解監管路徑，掌握歐盟醫療器械法規(MDR)、體外診斷醫療器械法規(IVDR)等要求，從而加速在這區域的市場進入進程並實現商業成功。

In the new era driven by Artificial Intelligence (AI), expanding into the Guangdong-Hong Kong-Macao Greater Bay Area (GBA), the Association of Southeast Asian Nations (ASEAN) and other overseas markets has become a key strategy for business growth. Beyond adopting technological applications, enterprises can leverage government funding to mitigate the costs and risks of market expansion, while enhancing their competitiveness to take the successful first step in “going global”. This seminar will focus on introducing the “Dedicated Fund on Branding, Upgrading and Domestic Sales” (BUD Fund), the “New Industrialisation Funding Scheme” (NIFS) and the services of “SME ReachOut”. An expert will share key application tips and successful case studies, exploring how businesses can leverage government funding, together with AI applications and digital transformation to unlock new market opportunities. After the seminar, special free one-on-one consultation service will be available. The session will address SMEs’ application enquiries on the spot, provide customised advice on government funding matching and technical support, with a view to assisting enterprises in embarking on their “going global” journey with ease.
This seminar is one of the seminars under the SME Service Centres' "4-in-1" Seminar Series.

Language: Cantonese

Speaker:
Mr James Lam
Consultant, SME ReachOut

The Dedicated Fund on Branding, Upgrading and Domestic Sales (BUD Fund) is to provide funding support for Hong Kong enterprises in exploring and developing in Chinese Mainland and specific overseas markets through developing brands, upgrading and restructuring their operations and promoting domestic sales. To further support SMEs, enhancement measures were introduced on 15 June 2026. The SME Export Marketing Fund (EMF) was consolidated into the BUD Fund from 1 July 2026, enterprises can participate in exhibitions and export marketing activities through the BUD Fund - Easy BUD for market expansion.

As the implementer, HKPC will conduct a seminar to introduce the application guidelines, application procedure and assessment criteria.

Highlights:

🎯 Application requirements, procedures, and assessment criteria
💡 Strategies & tips for filling the online application form
🤝 Free one-on-one consultation
(Enterprises interested in other BUD Fund programmes may enquire during the consultation.)
🌟 On-site account opening support

[SME Discovery Channel] Last Call! Expanding into Southeast Asia's E-Commerce: A Practical Guide for SMEs 🚀

Southeast Asia offers immense e-commerce potential — — but how can Hong Kong brands successfully break through, from market entry to brand marketing?🛒