How to Strengthen Your Website and Psych Today Profile

Is your website or Psychology Today profile actually helping the right clients find you, or does it feel like guesswork?

This 50-minute session gives you a clearer sense of what matters in therapist marketing and what you can safely ignore. We’ll keep it practical, simple, and grounded in real client behavior.

What you’ll get out of it

• How to write an opening that makes people feel understood
• A quick way to clarify your niche and speak to the clients you want
• Small fixes that make your profile sound confident and human
• What to skip: jargon, filler text, and copy-paste AI
• A few easy visual tweaks, including what makes a profile photo work

Who this is for
Licensed and pre-licensed mental health therapists in Washington who are focused on growing their caseload, or attracting their ideal clients. We'll cover practical, low-effort marketing tips you can use yourself or scale across your team.

Format & feel

• Referral intros first so peers know who you see
• 10 min intros, 30 min main session, 10 min Q&A
• Content is informational only, not clinical consultation or legal advice
• Cameras optional, kindness expected
• Replay available for all RSVPs