Who is your ICP? Your buyer or the user?

Details
We have a great Meetup upcomming at the faboulous office of one of our members, Alasco . 💪
We are trying out a new format of event in which besides connecting and networking we also focus on discussing specific topics and have an experts give their perspective based on their experiences.
Topic of this meet-up: "Who is your ICP? Your buyer or the user?”
Please Register here: https://community.joinpavilion.com/networks/events/79175
18:30: Get-together with Pizza and Drinks.
19:30: Welcome note from Bruna & Adrian
19:35: Introduction to Pavilion
19:40: Introduction of our Pannel Speakers: Monica Dumitriu (VP of Marketing @ Alasco) and Dr. Desiree-Jessica Pely (Co-Founder and CEO @ Loyee.ai)
19:50: Topic: Who is your ICP: your buyer or the user?
20:25: Q&A and Discussion
20:45: Get-together & Network
We have a limited number of participants, please register here via the event and if you have a colleague or a friend that is interested in Pavilion, write us and they can come along! :)
Location:
Alasco GmbH, 1st floor, Leopoldstr. 21, Munich (U-bahn Giselastr.)

Who is your ICP? Your buyer or the user?