Next Big Idea book discussion: The Friction Project

About the Book:

The Friction Project explores the concept of friction within organizations, distinguishing between destructive and beneficial types. Sutton and Rao provide a time-tested framework for becoming a "friction fixer." Through engaging examples and practical advice, Sutton and Rao offer strategies to reduce harmful friction while leveraging good friction to boost creativity and productivity.

About the discussion:

We’ll gather online. To minimize unwanted disruption, Zoom URL will be messaged (through MeetUp) to those who have RSVPd. Please RSVP no later than 3pm on the day of the event to get the URL.

You do not need to be a subscriber to the Next Big Idea to join the discussion (though it’s awesome! So why wouldn’t you be?) We do try to read the whole book before discussion, but we’re forgiving if not everybody made it all the way through. Come with as much as you’ve read.

For a fun twist - as an addition or if you can’t make it all the way through - look for an interview with the author on a recent podcast!