Next Meetup

Social Media for Nonprofits, Social Impact & Causes: How to Get Real Results
University of Illinois Conference Room Speaker: Christopher Rollyson, consultant on Experiential Social Media For 30 years, Christopher S. Rollyson has helped leaders make their agencies and firms stronger by leveraging new technology ahead of their peers. He advised global firms, nonprofits, NGOs and technology startups at PricewaterhouseCoopers, led delivery teams at KPMG and advised brands like Lions Clubs International, Sears, Kmart, UBS, Micron and more at CSRA. He founded CSRA in 2006 to work with nonprofits, governments and for-profits to significantly improve stakeholder relationships and commitment, using experiential social media. CSRA’s secret sauce is building trust, preference and business very efficiently using digital social technologies. His book, the Social Channel App, is an interactive guide that shows users how to use experiential to activate the Trust Business Chain Reaction. Drive to Trust is a special program that trains partners in multiple sectors to prove that trust building gets more business results than marketing. About the presentation: Very few nonprofits get even close to reaching their potential on social media because they don’t realize that most “best practices” are biased in favor of for-profit brands. This presentation will show participants how to look at social media in a new way, how to set practical goals that mean something, and how to act on their new goals. Highlights Nonprofit social media patterns: Is this you? Why nonprofits underperform in social media & how to turn it around Planning & Purpose: not getting blinded by your mission Evaluating the best platforms for you Rebalancing your investment on popular platforms Rethinking social media teams and activities Takeaways Peer comparison template Planning template Platform evaluation template Team template


222 West Merchandise Mart Plaza #1212 · Chicago, IL

What we're about

Public Group

Social change makers and web innovators have come together in cities across the nation to share ideas, network, and build community web resources and network. Now join us, so Chicago can grow more technology savvy social change organizations that benefit our local communities. Staff and volunteers of non-profits, web innovators, and any individuals pushing for change are encouraged to attend.

We encourage anyone who is interested in the intersection of tech and social good - tech encompasses everything from IT to social media, from software to hardware; social good encompasses everything from non-profits to NGOs, from small community coalitions to large formal organizations. Other groups may focus on the marketing and fundraising aspects of non-profits; we're an active community building and organizing group focused primarily on fostering collaboration and communication.

For more information about NetSquared, please visit .


Members (570)

Photos (118)