addressalign-toparrow-leftarrow-rightbackbellblockcalendarcameraccwcheckchevron-downchevron-leftchevron-rightchevron-small-downchevron-small-leftchevron-small-rightchevron-small-upchevron-upcircle-with-checkcircle-with-crosscircle-with-pluscontroller-playcrossdots-three-verticaleditemptyheartexporteye-with-lineeyefacebookfolderfullheartglobegmailgooglegroupshelp-with-circleimageimagesinstagramFill 1light-bulblinklocation-pinm-swarmSearchmailmessagesminusmoremuplabelShape 3 + Rectangle 1ShapeoutlookpersonJoin Group on CardStartprice-ribbonprintShapeShapeShapeShapeImported LayersImported LayersImported Layersshieldstartickettrashtriangle-downtriangle-uptwitteruserwarningyahoo

VideoTLV Special Hosting Technicolor-January 2014

The 37th VideoTLV meeting took place on January 27th at the Microsoft Israel Development Center in Herzliya. Meeting hosted “Technicolor, in Partnership with the IEICI & Microsoft" and the Israel economic mission to the West Coast. About 100 members gathered, networked, and watched the presentations.

Dovev Goldstein, Head of Business Development & Products Department at YES moderated the presentations. Dovev opened the meeting with a welcome statement and an introduction to the VideoTLV community, which is now well over 1130 members strong. Dovev thanked the organizers: Gilli Cegla, CEO of Novawind and Curator of VideoTLV; Lee Aviram-Shoshany, New Media Sector, IEICI; and Natalie Barnet, Microsoft Ventures.

Noam Josephides, CEO of Vonetize shared how a small startup like Vonetize can compete provide value in the big players OTT space. We now have HD streaming, low-cost services, and telecom companies that have entered the TV playing field. Content is not just king – it’s the emperor. So companies can’t compete on the basis of technology alone anymore, since everyone has the same technology. Now it’s the content services that make the difference. Samsung understood that Netflix-like content will help sell its devices. Therefore, Samsung has teamed up with Vonetize to offer a complete multi-screen VOD service in Israel. The SmartVOD app is being pre-loaded on every Samsung Smart TV, Tablet and Smartphone sold in Israel. End users can watch popular TV series, kids’ programs, sports, and live concerts for NIS 30 per month. New Hollywood releases are offered on a pay-per-view rental fee of NIS 18 for 48 hours. Vonetize is actually profiting from both ends of the ecosystem (B2B and B2C).

Sharon Carmel, Founder and CEO of BeamrVideo talked about the progress being made by 4K, which offerers a resolution of 2160X3840 - 4 times that of the current Full HD. But you have to watch it from up close (around 1.5 meters away) to fully benefit from the experience. That’s why it’s suitable for home viewing. Since 4K is still in its infancy, there are various video compression formats running simultaneously. Chances are that the AVC (Advanced Video Coding) will not catch on. The major studios are leaning towards HEVC (High Efficiency Video Coding). In fact, in Q2 2014 there will already be two TVs using this format. Moreover, Google is helping promote 4K through a new open video format called VP9, which is being offered for free. At CES 2014 we saw demos of how HDR (High Dynamic Range) affects color quality.

Frederic Rose, CEO of Technicolor was the special guest speaker. He was visiting Israel with his executive team to look into making an investment in an OCS incubator, as well as looking out for Israeli startup technologies. Fredric opened with the Technicolor Manifesto and gave an overview of the company’s locations, size, and focus, noting that Technicolor has 40,000 patents in the areas of image, voice, and communication technologies. He then lamented the fact that the first generation of smart TVs are basically just computer screens, and that’s a nightmare because TVs are a different kind of animal. Picking up from Sharon Carmel’s talk, Fredric stated that Technicolor is among the companies involved massively in 4K. Even though there is no where to broadcast 4K yet, they’ve learned their lesson from the HD experience: Everything is being filmed in 4K as well so that when the time comes, they will be ready to release 4K versions of content, probably starting with Blu-Ray. He foresees that Set Top Boxes will not disappear. It doesn’t pay to build the technology into TVs because people aren’t willing to pay for it. At most, all the STBs will evolve into one box. Speaking of linear viewing, he claimed that the only content that needs to be viewed linearly are live broadcasts such as sports, news and reality shows. He raised questions about next-generation storytelling, transitioning from connected entertainment to connected life (such as wearable technology) and monetization. Technicolor has been investing in internal R&D with internal startups. Now they are ready to team up with innovation partners.

An article from Telecom News about the meeting (in Hebrew) can be found: here

Table of Contents

Page title Most recent update Last edited by
VideoTLV Special Hosting Technicolor-January 2014 February 6, 2014 4:25 PM Gilli C.
VideoTLV South America Special Summary February 6, 2014 4:35 PM Gilli C.
VideoTLV November 2013 Summary February 6, 2014 4:42 PM Gilli C.
VideoTLV April 2013 Summary November 24, 2013 11:05 AM former member
VideoTLV January 2013 Summary January 30, 2013 12:50 PM Gilli C.
VideoTLV May 2012 Summary May 29, 2012 11:21 AM former member
VideoTLV February 2012 Summary February 22, 2012 1:26 PM Gilli C.
VideoTLV MultiScreens Special Summary October 3, 2011 11:21 AM former member
VideoTLV July 2011 Summary August 4, 2011 7:46 PM Gilli C.
VideoTLV May 2011 Summary May 19, 2011 1:34 PM former member
VideoTLV January 2011 Summary January 23, 2011 2:06 PM Shirilev
VideoTLV November 2010 Summary November 23, 2010 11:36 AM Shirilev

Our Sponsors

  • Novawind

    Marketing & Business Development services for Europe.

People in this
Meetup are also in:

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy