Feature Speaker: Jeff Gothelf, Director of User Experience at TheLadders.com
Topic: Lean UX: Getting Out of the Deliverable Business (more on this below)
6:45 (sharp!) - 7:15: Speed Networking
7:15-8: Welcome/Startups present
8-9: Feature speaker/q&a
9+: Closing remarks/head to Trinity (local bar) with food/drink specials ($3 draughts, $5 pizza/wings)
apply to pitch your co at a future NJTM (http://www.bit.ly/HTMstartup).
$5 until 2 weeks before the event
$8 within 2 weeks of the event
$10 within 48 hours of the event
Stevens students/faculty free (Stevens students/faculty RSVP here (http://www.bit.ly/NJTechStevens))
Why is there a fee to attend?
More about Jeff Gothelf and the topic:
Traditionally UX Design has been a deliverables practice. Wireframes, sitemaps, etc defined the practice of UX Design (IA, IxD, UI Design etc). While this work has helped define what a UX Designer does and their value, it has also put designers in the deliverables business – measured & compensated for the quality of their deliverables (instead of the success of the experiences they design). Enter Lean UX - the practice of bringing the experience to light faster, with less emphasis on deliverables and greater focus on the actual experience being designed.
Lean UX is a methodology of marrying Agile and User Experience design in a way that can work in any size company and any development environment. Attendees will take away clear, tactical ways to incorporate this way of working that will have them delivering better designs, faster in a more collaborative manner.
Jeff Gothelf is the author of the upcoming O'Reilly book (2012), Lean UX: Getting Out of the Deliverables Business. He is an Agile practitioner, interaction designer, user experience team leader, blogger, public speaker , author and design/product thinker. Jeff is currently the Director of User Experience at TheLadders.com in NYC where he lead a team of interaction designers, visual designers and copywriters in pursuit of reinventing the online jobs industry.
Read more about Jeff at his blog (http://www.jeffgothelf.com).
This event is also brought to you by the NJTechCouncil (http://njtc.org/).