Pricing Clarity for Service Businesses: Stop Undervaluing Yourself

Get unstuck on pricing. Learn how to charge in a way that feels fair, confident, and sustainable.
If you’ve ever thought:

• “I know I’m undercharging, but I don’t know what to change.”
• “I’m afraid if I raise my prices, I’ll lose clients.”
• “I just picked a number that ‘felt ok’ and never revisited it…”

…this event is for you.
Pricing is one of the biggest levers in your business, and one of the most emotional.
We’re going to bring clarity, numbers, and confidence to it.

This is for you if:

• You sell services: consulting, coaching, creative work, professional services, etc.
• You’re not sure how your pricing connects to your income goals
• You want to move past “charging what people will pay” and into “charging what makes sense”

We’ll cover:

• Common pricing mistakes that keep founders stuck
• How to connect your prices to your income, costs, and capacity
• Package vs hourly vs project pricing; what makes sense when
• How to talk about your prices without apologizing or shrinking

Format:

• Teaching + simple math (no spreadsheets required)
• Guided prompts to reflect on your current pricing
• Optional sharing and feedback (never pressured)

You’ll walk away with:

• A clearer sense of whether your current pricing is sustainable
• Ideas to adjust your offers, structure, or packages
• Phrases you can use when talking about price with clients

🗓 Meeting Schedule

• 7:00 PM — Mingle & meet fellow entrepreneurs
• 7:30 PM — Focused discussion on this week’s topic: Scaling Without Burning Out
• 8:30 PM — Elevator pitch practice — get feedback, refine your message, and shine
• 9:00 PM — Wrap-up networking — connect, collaborate, and share insights

⚡ Please arrive by 7:30 PM to join the main discussion — but you’re welcome to jump in whenever you arrive.