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Brian will discuss his recent work with Datascope Analytics, a great Chicago analytics startup founded by two Northwestern graduates! You can find out more about Datascope Analytics at their site here (http://datascopeanalytics.com).

Talk title and abstract:
Think Like a Designer How Smarter Process Leads to Smarter Analysis I will talk about why data-first problem solving sometimes misses the mark, how machine learning and the design process go hand in hand, and what that means for changing the ways machine learning is applied. My presentation will also feature some demonstrations of Datascope Analytics projects where the harmonious pair of data and design resulted in some pretty cool tools- one for tracking food trucks, and the other for helping lawyers find digital evidence.

Brian's Bio:

Brian Lange is a student in the Computer Engineering program at Northwestern University. He also spends co-op quarters working as a Data Scientist at Datascope Analytics, where he leads design process exercises and designs analyses, web interfaces and visualizations. He has contributed to projects for P&G, Thomson Reuters, and other well known companies and his work has been featured on FlowingData. While he's not nerding out about typography and information density, he enjoys science and comedy podcasts, making beer, and listening to weird music.

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