Maximize The Potential Of Generative AI For Content Creation

You are required to register in advance at the link provided following payment. As long as you confirm your registration via the confirmation email from HBR, on October 25 use the link provided to log into the event platform with your email and ticket number. The event platform will turn into a virtual venue where you will watch the webinar.

PS currently the Outlook and iCal calendar links in the confirmation email aren't working. We are waiting on a fix

In this webinar, Erik Brynjolfsson will:

• Define what generative AI is
• Address whether generative AI’s importance is being overblown
• Explain if its risks are worth the potential rewards
• Describe how companies can figure out where to apply generative AI
• Provide guidance on the first steps for beginning to use generative AI

About Erik Brynjolfsson:
Erik Brynjolfsson is the Jerry Yang and Akiko Yamazaki Professor and Senior Fellow at the Stanford Institute for Human-Centered AI (HAI), and Director of the Stanford Digital Economy Lab. He also is the Ralph Landau Senior Fellow at the Stanford Institute for Economic Policy Research (SIEPR), Professor by Courtesy at the Stanford Graduate School of Business and Stanford Department of Economics, and a Research Associate at the National Bureau of Economic Research (NBER).

"Erik Brynjolfsson's research examines the effects of information technologies on business strategy, productivity and performance, digital commerce, and intangible assets. A best-selling author, he writes and speaks to global audiences about these topics."

This event is posted on multiple sites. There will be considerably more attendees than are shown on this site

Please do not share the link provided following registration as it is personal to you.