OPMA April Networking Event: “Accomplish Your Goals With Agile Marketing”.

Event Cancelled due to power outage at venue

More details to follow.
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This event is organized by the OPMA, to register for the event please visit www.ottawapma.org
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Join us Monday April 16th to find out how to "Accomplish Your Goals with Agile Marketing" and more with Alyson! Tickets include a catered meal, keynote speaker (Alyson) and an opportunity to network with like-minded people.

Early bird tickets are available until Monday, April 9th at midnight. Register now for the lowest ticket price! Student rates are also available.

Agile marketing is an organizational effectiveness strategy that drives growth through focusing team efforts on those that deliver value, quickly, to the business. This practice in marketing applies the key principles of Agile software development to increase speed, quality, flexibility, and effectiveness of a marketing department. Marketers who have adopted Agile are seeing increased business performance due to faster delivery, enhanced focus on the things that matter, and greater productivity from their teams. Marketers are better equipped to handle marketplace challenges and opportunities having built flexibility into their business operations. This is positioning marketing leaders to deliver sustainable growth for their companies. After Alyson's presentation, you will leave with a better understanding of the Agile Marketing concept, how to leverage it for product launches and how to support marketing in executing an agile marketing campaign.

Alyson’s career has been focused on successfully helping companies develop and execute their go-to-market strategies through both direct and indirect business models, resulting in revenue acceleration. A 20 year global business professional with extensive experience in growing revenue by solving complex go-to-market customer and business problems. Alyson is also the Founder of Women in Data Science Ottawa Conference, a Founding Member of Women for Mental Health (Royal Ottawa Hospital), a Board Advisor for Top 60 Over 60 and a Technovation Mentor.