Transforming a live TV show into interactive entertainment

Imagine it´s evening, prime time and millions of people are watching their favourite and really popular TV show live. It´s 20 minutes into the show and the host announces "now you can decide on the fate of the next participant!". Millions of live TV show viewers are reaching out to their devices at the same moment to impact and influence the situation on the screen!
How can we handle the load and in real-time and provide feedback to the host of the show? How did we break the former way of TV consumption and change it into interactive entertainment? Join us to learn more.
ProSiebenSat.1 is taking license shows to the next level, by providing a second screen experience to the viewers, adding live interactions within the show.

Speaker: Pavlo Voznenko, Adrian Kühlewind

About the Speaker (Bio):

Pavlo is CTO at ProSiebenSat.1 Digital - shaping the future of Entertainment. Former CTO of InstaMotion Retail an Earlybird VC portfolio company - an e-commerce platform for used cars with fully online self-service. Former Head of Engineering at AutoScout24, where he built Product and Project business for OEM (car manufacturers), at the same time was responsible for the Ad Business of the Scout24 Group together with the ScoutMedia on a technical side.

Founder of the Facebook community of Russian Speaking Engineers of Munich with 5.900+ participants. The group aims to help newcomers, discussing engineering trends and building transparency around the engineering culture/market.

Mentor and adviser at Mentoring Club - a volunteer organisation that provides free mentoring for Engineering & Product Enthusiasts, Marketing & Communication Manager, Designers, People Manager, Startup Founders and Creative Minds.

Since 2019, Pavlo is mentoring startups at APX - a joint venture between Axel Springer and Porsche, an early-stage investor and startup accelerator based in Berlin.

For more than a decade, Pavlo is leading product/project engineering teams/organizations, developing and growing new businesses with a focus on the Engineering domain, Web, Cloud and DevOps. Fostering customer-oriented product development, lean thinker, growth mindset. Pavlo stands up for the values transparency, integrity and feedback. He believes in empowerment, autonomy and ownership and has proven international experience and ability to lead and manage distributed teams.