Name: Achieving Behavioral Personalization with XM Cloud Plus
Start: 2024-04-18T17:00:00-04:00
End: 2024-04-18T18:00:00-04:00

**Details**
We are hosting a virtual meetup. Everyone stay home, stay safe, and join us online.

**Agenda:**
Are you currently using XP and Pattern/Profile Cards? If yes, then Dylan will show you some cool ways to set up XM Cloud with Personalize and Search for different behavioral personalization strategies in this session. We'll discuss a use case where you can achieve pattern card matching using XMC with Personalize. Then, we'll dive into how you can leverage Sitecore Search and its affinity scores to take it even further. This topic will show how you can achieve both of these strategies for your customers, so they can also get up and running with these strategies.

**Credits**
Photo curated by Balaji Kandasamy
Photo by [LUM3N](https://unsplash.com/@lum3n?utm_content=creditCopyText&utm_medium=referral&utm_source=unsplash) on [Unsplash](https://unsplash.com/photos/white-apple-magic-mouse-beside-of-magic-keyboard-and-headphones--RBuQ2PK_L8?utm_content=creditCopyText&utm_medium=referral&utm_source=unsplash)

Balaji Kandasamy

Madhu Anbalagan

Pittsburgh Sitecore User Group

.NET Foundation

Technology

.NET

Web Development

ASP.NET

Digital Marketing

Content Management

CMS (Content Management Systems)

Sitecore

Web Content Management

**Developer Advocate at Sitecore** 
Dylan Young is currently a Developer Advocate at Sitecore. Before joining Sitecore, Dylan was a multi-year Sitecore Technology MVP (2018-2021) and was well known for his YouTube channel which has amassed well over 300k views. His current focus with the Sitecore product is "Experience" focusing on Personalize, CDP and Send. However in his free time, he loves tinkering and playing with the latest technology. 

Achieving Behavioral Personalization with XM Cloud Plus

Pittsburgh Sitecore User Group

Details

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