Kick-Ass Video Content Strategy, Design, and Distribution


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http://photos4.meetupstatic.com/photos/event/5/9/8/a/600_282262922.jpeg What makes a great video experience?
Ever had a client ask, "Can you make me a viral video?” Alas, punching said client in the face would be wrong. Instead of dwelling on the transgression, address the fact that while video can be a real asset, it all starts with developing a sound content strategy.
In this session we’ll take a closer look at how to treat video as a key player in a cast of well-rounded content characters.
Narrative story arcs, consistent content, and media planning? Oh, my!
Join us for our very first co-meetup with the AIGA Arizona (http://arizona.aiga.org/) crew as we discuss the hero's journey, narrative story arcs, and how it all works as the glue to a holistic content strategy.
Michael Duah, Video Content Strategist and interactive design grad student at ASU, and Andrew Bagley, Director of Emerging Media and Strategy at Sitewire, will share their trade secrets in the video design and strategy space.
Expect sound takeaways, a solid buzz, and more culture than you ever thought you could find in the arid Valley of the Sun.
Thanks to AIGA Arizona (http://arizona.aiga.org/) and Sitewire (http://www.sitewire.com/) for sponsoring.

Kick-Ass Video Content Strategy, Design, and Distribution